Director of Marketing & Community Engagement at | Bentonville, AR | $75K/yr – $90K/yr

Director of Marketing & Community Engagement

Bentonville, AR (On-site)

$75K/yr – $90K/yrDirector/Executive5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and scale Ozark Foundation's brand storytelling across channels, coordinating campaigns that drive participation, sponsorship, and fundraising while aligning messaging and visuals with mission.

Brand and Campaign Management: maintain brand and sub-brands, ensure consistent messaging and storytelling.
Content and Communications: lead content across digital, print, email, social, and events to highlight impact and outcomes.
Events and Partnerships: plan events, coordinate PR, recruit sponsors, and collaborate with partners to maximize engagement.

Job Description

Manage and maintain Ozark Foundation brand and event sub-brands across all communications and marketing channels
Develop and execute annual marketing plans that support participation, fundraising, sponsorship, and awareness goals
Ensure consistent messaging, visual identity, and storytelling across all audience touchpoints
Create marketing campaigns that promote Foundation programs, events, initiatives, and community impact
Lead content creation across digital, print, email, social media, and event communications
Develop compelling stories that highlight Foundation impact, community outcomes, conservation efforts, and participant experiences
Coordinate public relations efforts, media outreach, and press releases
Manage communication calendars and campaign schedules
Manage the Foundation and event websites and ensure content remains current, engaging, and aligned with organizational priorities
Plan and execute email marketing campaigns to participants, donors, sponsors, volunteers, and community members

Oversee social media strategy, content development, publishing, and community engagement
Work with internal teams and external partners to improve digital engagement and campaign effectiveness
Lead marketing support for Foundation events and programs
Develop promotional campaigns to drive registrations, attendance, participation, and fundraising outcomes
Collaborate with sponsors, partners, and community organizations to maximize engagement opportunities
Support volunteer communications and community outreach initiatives
Attend and support Foundation events, including occasional evenings and weekend and assist operations in other Ozark Foundation events.
Support sponsor recruitment, activation, recognition, and retention efforts
Create sponsorship and donor communication materials
Collaborate with Foundation leadership to strengthen relationships with sponsors, donors, and strategic partners

Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related field
5+ years of marketing, communications, or community engagement experience
Experience developing and executing integrated marketing campaigns
Strong writing, storytelling, and content development skills
Experience managing social media, email marketing, and website content
Strong project management and organizational skills
Ability to work independently and manage multiple priorities

Experience in nonprofit, outdoor recreation, tourism, hospitality, events, sports, or community-focused organizations
Experience working with sponsors, donors, volunteers, or membership-based organizations
Familiarity with CRM, email marketing, and website content management systems
Event marketing and event operations experience