Lifecycle Marketing Manager
Europe Express
Lynnwood, WA (Remote)
$85K/yr - $95K/yrIn-houseFull-timeMid level5+ years exp.
2 days ago
Director of Lifecycle Marketing- Sports
Jersey City, NJ (On-site)
$96K/yr – $155K/yrDirector/Executive5+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Own lifecycle marketing for Caesars Digital’s Sportsbook, guiding end-to-end campaigns and cross-team collaboration.
- Own end-to-end lifecycle programs from onboarding to cross-sell across Caesars Sportsbook.
- Must-have: 5+ years in lifecycle marketing with data-driven strategy and Optimove CRM experience.
- Standout: Leadership of Lifecycles team and collaboration with MarTech partners.
Job Description
Own lifecycle marketing for Caesars Digital’s Sportsbook, guiding end-to-end campaigns and cross-team collaboration.
- Own end-to-end lifecycle programs from onboarding to cross-sell across Caesars Sportsbook.
- Must-have: 5+ years in lifecycle marketing with data-driven strategy and Optimove CRM experience.
- Standout: Leadership of Lifecycles team and collaboration with MarTech partners.
Caesars Sportsbook & Casino
Behold! Caesars Sportsbook & Casino is here, and we’re proud to be a part of Caesars Entertainment—the number one gaming company in the world with over 80 years of sports betting expertise. At Caesars Sportsbook & Casino, we believe all our Team Members should be treated like Caesars. It’s the mantra we were founded on, and the standard that drives us to provide our customers with best-in-class service. As we continue to Blaze The Trail with our Caesars Sportsbook & Casino app, the expansion of our Caesars Sportsbook retail locations, our World Series of Poker franchise, our William Hill legacy brand, and partnerships with the biggest names in sports and entertainment, we’re creating new and exciting opportunities for you to be a part of our empire and make an impact. Interested in joining the team? Check out our job postings and see what we have to offer, people. And remember—We Are All Caesars!
Founded in 1934
Las Vegas, Nevada, USA
823 employees (121 in marketing)
Traffic Signals
Monthly Visitors
20.4M
Monthly Google Ads Budget
$418
Traffic Source Mix
Search
45.2%
Direct
38.4%
Referral
15.1%
Social
0.7%
Paid
0.5%
Headcount Trend
Current headcount: ~824
Marketing Team
Marketing Team Size
102 (12% of company)
Median Career Experience
9.5 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
4
People
Marketing Leadership
Amanda Landis
Senior Director, Customer Value Marketing
At the company for 4 years 10 months
Jais Pruitt
Director, Strategic Marketing & Operations
At the company for 4 years 1 month
Brennan Dolan
Sr. Director, Strategic Marketing & Operations - West
At the company for 3 years 8 months
Frank Francois, V
Senior Director of iGaming Marketing Strategy
At the company for 5 years 1 month
