Director, Life Cycle Marketing - Immunology

Wilmington, DE (Hybrid)

$181K/yr – $233K/yrDirector/Executive8+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the development and execution of immunology launches in the US, shaping strategy from pre-launch to post-launch while coordinating cross-functional teams and market access, with emphasis on go-to-market models, research insights, and aligned global partnership.

  • Lead pre-launch to commercial launch planning and execution
  • Develop brand market plans and cross-functional engagement strategies
  • Collaborate with global and cross-functional teams to align on patient and HCP engagement

Job Description

Responsibilities

  • Lead the development and execution of pre-launch through commercial launch strategies for new and upcoming indications within the US immunology portfolio. This includes setting strategy, building milestone-based plans, and coordinating key activities across the business to support successful launches.
  • Develop the US brand market plan, shaping HCP commercial strategy, guiding patient journey and engagement planning, and driving insight generation through qualitative and quantitative research with healthcare professionals, patients, and payers.
  • Support advisory board development, forecasting, and supply chain readiness.
  • Serve as the liaison between the US and Global organizations, ensuring plans are aligned, timely, and connected to the broader immunology portfolio strategy.
  • Lead recommendations for the go-to-market model, partnering with marketing and field leadership on customer segmentation, field deployment, and execution planning.
  • Collaborate with teams in Marketing, Sales, GPPS, Pricing & Market Access, Medical Affairs, Regulatory, and Operations to deliver integrated and effective launch plans.
  • Build and present business cases to support Phase 3, real-world evidence, and post-launch studies, as well as broader commercial investment decisions through insight generation, market analysis, forecasting, and commercial modeling.
  • Represent AstraZeneca at congresses and conferences, helping shape the roadmap for HCP engagement across pipeline assets, while partnering with in-line marketing teams to ensure that key milestones, deliverables, and launch activities are seamlessly integrated across the organization.

Requirements

  • Bachelor’s degree in business or a related field.
  • 8+ years of experience in the pharmaceutical or healthcare industry, including 5+ years in pharmaceutical marketing or a related function such as managed markets, pharmaceutical sales, market research/analytics, strategic planning, or relevant agency experience.
  • Experience supporting or leading work across the pharmaceutical product development-to-commercialization process.
  • Ability and willingness to travel 10–20%.

Preferred

  • Advanced degree in Business, Marketing, or a scientific discipline.
  • 4+ Years of immunology experience
  • 2+ years of Rheumatology or Dermatology experience
  • Experience in cross-channel and cross-customer marketing.
  • Experience leading or supporting early brand lifecycle or launch strategy.
  • 3+ years of people leadership experience.
  • Experience with budget management and/or platforms such as Veeva, Coupa, or Viewpoint.

Benefits

  • benefits include a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.
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AstraZeneca

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Founded in 1999
Cambridge, England, GBR
77K employees (4,201 in marketing)
78% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
1.3M
Monthly Google Ads Budget
$3.7K
Traffic Source Mix
Search
45.1%
Direct
42%
Referral
9.3%
Social
2.6%
Paid
0.9%

Headcount Trend

Current headcount: ~76.8K

Marketing Team

Marketing Team Size
3,642 (5% of company)
Median Career Experience
15 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
19

Funding

Total Funding
$7.3B
Last Raise
$2B
Post IPO Debt, 19 days ago

Funding History

  • Feb 2026
    Post IPO Debt • $2B
  • Jul 2024
    Post IPO Debt • $1.5B
  • Feb 2023
    Post IPO Debt • $2.3B

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