CDP Growth Loop
UNICON SYSTEMS
USA (Remote)
$60/hr - $70/hrIn-houseFull-timeSenior level
8 hrs ago
Director of Growth Marketing
Grand Rapids, MI (Hybrid)
Salary Not AvailableDirector/Executive6+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive growth across multiple channels at ProTrainings with AI-enabled GTM and strong brand leadership.
- Own growth roadmap and channel mix (SEO, PPC, YouTube, email, outbound) and run experiments.
- 6–12 years in growth or performance marketing with depth in at least two channels.
- Lead AI-driven GTM initiatives and partner with the CEO on strategy.
Job Description
Drive growth across multiple channels at ProTrainings with AI-enabled GTM and strong brand leadership.
- Own growth roadmap and channel mix (SEO, PPC, YouTube, email, outbound) and run experiments.
- 6–12 years in growth or performance marketing with depth in at least two channels.
- Lead AI-driven GTM initiatives and partner with the CEO on strategy.
ProTrainings
ProTrainings is a nationally recognized online e-learning company offering healthcare provider CPR certification, lay rescuer/general workplace CPR & First Aid certification, ACLS and PALS certification, OSHA bloodborne pathogens training and certification, HIPAA training, and even Pet First Aid.Our CPR training videos follow the latest American Heart Association and ECC/ILCOR guidelines with a blended online/hands-on certification program that is nationally accredited and accepted.
Traffic Signals
Monthly Visitors
113.2K
Monthly Google Ads Budget
$115.1K
Traffic Source Mix
Search
39.1%
Direct
50.1%
Referral
8.6%
Social
1.6%
Paid
0.4%
Headcount Trend
Current headcount: ~51
Marketing Team
Median Career Experience
13 years
Median Tenure
13.9 years
