Director, Digital Activation at Omnicom Media US OMD | New York, USA | $90K/yr – $215K/yr

Director, Digital Activation

New York, USA (Hybrid)

$90K/yr – $215K/yrDirector/Executive5+ years expFull time

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Drive client digital media leadership and campaign optimization across search, social, display, and programmatic in a senior role.

Own client digital media leadership and coordination of the agency team.
Must-have: 5–8 years managing performance or direct-response campaigns with client impact.
Standout: Deep cross-channel expertise and a track record of client success.

Act as the client point of contact for digital media, providing the highest level of media leadership for the agency team and client’s business
Demonstrate expertise in all digital media principles and apply them to a client’s business
Serve as an effective communicator with the ability to both work and lead a group in a team environment
Drive thought leadership on the account, constantly pushing the team to think strategically
Interface with senior level resources, including with OMG COE, both internally & externally, to represent the digital media team & it's initiatives
Specialize in Digital Direct, with knowledge in paid media: Search, Social and Programmatic
Continually look for and present opportunities to streamline work flow and ensure quality assurance
Monitor deliverables & work process to identify time saving opportunities through automation or elimination of redundant work
Operate as a highly skilled self-starter who is organized, confident in your abilities, and unafraid to share opinions and new perspective

Bachelor’s degree in a quantitative-intensive analytical discipline, including Operations Research, Industrial Engineering, Statistics, Engineering, Computer Science, Mathematics, Economics, or Finance
Experience managing and optimizing online Digital Direct, Display, Paid Search, Paid Social, and Programmatic campaigns
Advanced Excel/spreadsheet capabilities (Macro/VBA experience a plus)
5-8 years of work experience, including recent managerial experience in performance or direct-response online advertising
3-4 years of experience managing client campaigns with a proven track record of client success
Deep understanding of digital media across all verticals: search, social, video, direct, and programmatic
Strong comfort level with data, analytics, and measurement
Comfortable presenting and engaging with clients
Well-rounded thinker (conceptual, analytical, and executional)
Confident manager with the ability to mentor and inspire a team
Strong organizational and project management skills

Macro/VBA experience
Experience with SPSS, SAS, Salesforce, Business Objects, or other BI and statistical toolsets (a plus)
Expert understanding of the MarTech ecosystem and the role of digital channels, including DSPs, DMPs, 3rd party data, pixel technologies, Ad Servers (DoubleClick a plus), attribution, and ad verification