Director of Data & AI Product Marketing

Palo Alto, CA (On-site)

$199K/yr – $253K/yrDirector/ExecutiveFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end Data & AI GTM narrative and launch framework, translating complex tech into buyer-centric stories that move data, AI, and security audiences.

  • Data & AI GTM: Align launches, campaigns, and sales motions to a cohesive market story grounded in customer pain, risk, and business impact.
  • Content & Developer Engagement: Create architectures, whitepapers, demos, and webinars to resonate with executives, data engineers, and AI developers.
  • Cross-functional GTM: Drive enablement, partner co-sell, and competitive positioning while representing the voice of the customer to Product, Sales, Alliances, and Leadership.

Job Description

Responsibilities

  • Develop technical, outcome driven positioning and messaging for Protegrity’s data security and AI capabilities, grounded in customer pain, risk, and compelling business events
  • Translate complex technologies (e.g., semantic encryption, knowledge graph protection) into clear, actionable narratives for data, AI, and security buyers
  • Own the end-to-end Data & AI go-to-market narrative, ensuring all launches, campaigns, and sales motions align to a cohesive market story
  • Build and operationalize launch frameworks rooted in customer pain hypotheses, target personas, proof points, and sales motion (not feature-driven messaging)
  • Partner closely with Product Management and Engineering to shape roadmap narrative and ensure strong product-market fit for data and AI use cases
  • Create high-quality technical content and thought leadership (reference architectures, whitepapers, blogs, demos, webinars) that resonates with both executives and practitioners
  • Lead developer marketing and community engagement, building adoption with AI/ML developers, data engineers, and platform teams through technical content and ecosystem presence
  • Drive cross-functional GTM execution, including sales plays, enablement, partner co-sell motions, and competitive positioning, while acting as the voice of the customer across Product, Sales, Alliances, and Leadership

Requirements

  • 10+ years of experience in Product Marketing, Technical Marketing, or related roles within enterprise software, data platforms, cybersecurity, or AI/ML
  • Proven ability to develop and deliver technical, audience-specific messaging for data, AI, or security products
  • Deep understanding of the modern data & AI ecosystem (e.g., RAG, LLMs, copilots, data pipelines, AI governance, MLSecOps)
  • Experience creating technical content and assets (architectures, solution briefs, whitepapers, demos) that stand up to practitioner scrutiny
  • Strong track record of partnering with Product, Engineering, and GTM teams to influence roadmap, packaging, and go-to-market strategy
  • Experience building or supporting developer-focused marketing motions, including engagement with technical communities (e.g., GitHub, AI/ML ecosystems)
  • Demonstrated ability to translate market trends, competitive landscape, and customer insights into actionable GTM strategy and positioning
  • Exceptional executive communication, storytelling, and leadership skills, with the ability to influence senior stakeholders and operate cross-functionally

Preferred

  • Experience in AI security, data protection, DSPM, or access governance
  • Exposure to hyperscaler ecosystems (AWS, Azure, GCP) and partner GTM motions

Benefits

  • We offer a competitive salary and comprehensive benefits with generous vacation and holiday time off.
  • All employees are also provided access to ongoing learning & development.

Headcount Trend

Current headcount: ~3