Director of Data & AI Product Marketing

Palo Alto, CA (Hybrid)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own the data and AI GTM by turning complex security and governance tech into buyer-focused narratives, align product roadmap with market needs, and mobilize developer communities through technical content and ecosystem presence.

  • Storycraft: translate advanced data/AI security tech into credible narratives for data, AI, and security buyers
  • GTM Orchestration: shape launch frameworks and cross-functional motions that center on customer pain and proof points
  • Developer Engagement: lead technical content and community efforts to drive adoption among developers, data engineers, and platform teams

Job Description

Drive the data and AI go-to-market by translating complex technology into buyer-ready narratives and owning end-to-end market storytelling across launches, campaigns, and sales motions.

  • Develop technical, outcome driven positioning and messaging for Protegrity’s data security and AI capabilities, grounded in customer pain, risk, and compelling business events
  • Translate complex technologies (e.g., semantic encryption, knowledge graph protection) into clear, actionable narratives for data, AI, and security buyers
  • Own the end-to-end Data & AI go-to-market narrative, ensuring all launches, campaigns, and sales motions align to a cohesive market story
  • Build and operationalize launch frameworks rooted in customer pain hypotheses, target personas, proof points, and sales motion (not feature-driven messaging)
  • Partner closely with Product Management and Engineering to shape roadmap narrative and ensure strong product-market fit for data and AI use cases
  • Create high-quality technical content and thought leadership (reference architectures, whitepapers, blogs, demos, webinars) that resonates with both executives and practitioners
  • Lead developer marketing and community engagement, building adoption with AI/ML developers, data engineers, and platform teams through technical content and ecosystem presence
  • Drive cross-functional GTM execution, including sales plays, enablement, partner co-sell motions, and competitive positioning, while acting as the voice of the customer across Product, Sales, Alliances, and Leadership
Protegrity logo

Protegrity

3.6 Glassdoor

Protegrity protects the world's most sensitive data wherever it resides. Our industry-leading solutions allow businesses to finally tap into the value of their data and accelerate digital transformation timelines – without jeopardizing individuals’ fundamental right to privacy.For more than 20 years, Protegrity has delivered innovative, data-centric protection for the most sensitive data of the largest brands on the planet. We free businesses from the constraints associated with accessing and leveraging data to create better customer experiences, make intelligence-supported decisions, and fuel innovation. Data knows no boundaries and Protegrity's technology is built for data ubiquity.Protegrity is headquartered in Stamford, Connecticut.

Founded in 1996
Stamford, Connecticut, USA
374 employees (19 in marketing)
60% recommend to a friend
52% CEO approval

Traffic Signals

Monthly Visitors
9.6K
Traffic Source Mix
Search
31%
Direct
53.3%
Referral
7.1%
Social
7.4%
Paid
1.1%

Headcount Trend

Current headcount: ~373

Marketing Team

Marketing Team Size
19 (5% of company)

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