Director of Conversion Rate Optimization
Raleigh, NC (Remote)
$160K/yr – $180K/yrDirector/ExecutiveFull time
Posted 9 hrs ago
Job Summary
Original Job Description
LawnStarter
LawnStarter is a marketplace for outdoor home services. We offer the simplest and most effective solution for ordering and managing outdoor home services, with operations in more than 3,000 cities across the United States. With incredibly high ratings from consumers and providers, it is easy to see why we have industry-leading retention on both sides of the marketplace and are poised to build a multi-billion-dollar consumer brand.We have successfully raised over $35M from some of the leading technology and growth investors.
Marketing team
65
Employees
437
Headquarters
Austin, Texas, USA
Founded
2013
Employee Sentiment
Overall Rating
4.1 / 5
Recommend to a Friend
74%
CEO Approval
83%
Source: Glassdoor
Traffic Signals
Monthly Visitors
388.9K
Monthly Google Ads Budget
$150.3K
Traffic Source Mix
Search
58.5%
Direct
35.1%
Referral
4.3%
Social
1.2%
Paid
0.7%
Headcount Trend
Current headcount: ~439
Marketing Team
Marketing Team Size
56 (13% of company)
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$17.6M
Last Raise
6 years ago
Last Raise Amount
$10.5M
- 2019-11-12Series Unknown • $10.5M
- 2015-06-02Series A • $6.0M
- 2015-01-14Seed • $1.0M
Recent News
Asbury Park Press
These New Jersey cities have best quality of life, according to LawnStarter study
Oct 19, 2025
Fort Wayne Business Weekly
Silence of the lawns: How noise ordinances, gas equipment bans and robot mowers are changing yard care
Oct 9, 2025
stacker.com
Silence of the lawns: How noise ordinances, gas equipment bans and robot mowers are changing yard care
Oct 9, 2025
Asbury Park Press
These New Jersey cities have the best quality of life, according to LawnStarter study
Sep 13, 2025
San Luis Obispo Tribune
Green to gold: How lawn care can add $20,000 to your home's value
Aug 6, 2025
Hoodline
San Bernardino Dubbed Dirtiest U.S. City, New LawnStarter Study Reveals
Aug 6, 2025
Sacramento Bee
Green to gold: How lawn care can add $20,000 to your home's value
Aug 6, 2025
Online Athens
This Georgia city was ranked 5th cleanest in the nation, LawnStarter says
Jul 31, 2025
Asbury Park Press
6 New Jersey towns named among 2025’s Best BBQ Cities in America: LawnStarter
Jul 12, 2025
Business Wire
LawnStarter Rockets Past $100M in Bookings, Ignites Tech-Powered Expansion in Services
Feb 11, 2025
Business Wire
LawnStarter Rockets Past $100M in Bookings, Ignites Tech-Powered Expansion in Services
Feb 11, 2025
StreetInsider.com
LawnStarter Rockets Past $100M in Bookings, Ignites Tech-Powered Expansion in Services
Feb 11, 2025
stacker.com
How LawnStarter Conquered the Lawn Services Market with 6,000 Earned Media Placements
Feb 5, 2025
Lane Report | Kentucky Business & Economic News
‘Tis the season for Holiday budgets and Christmas tree preferences
Dec 5, 2024
Florida Politics
LawnStarter ranks 3 Florida cities among top 25 for golf in U.S.
Nov 22, 2024
Yahoo Finance
Fast-Growing LawnStarter Adds 198 New Markets, 440 Cities
Jun 15, 2024
Business Wire
Fast-Growing LawnStarter Adds 198 New Markets, 440 Cities
Jun 13, 2024
CBS News
8 of the nation's 50 "dirtiest cities" found in SoCal, according to new study
Jun 3, 2024
The Hill
The top 20 ‘dirtiest’ cities in America, according to study
Jun 1, 2024
NDTV
United States' Dirtiest City Revealed, And It's Not New York
May 29, 2024
Fox News
Southern US city tops list of dirtiest in the nation, study says
May 29, 2024
The Business Journals
Phoenix ranks high for sustainable development in national cities report
May 29, 2024
Purgula
6 Uber-esque Apps for Lawn Care and Outdoor Services
Jan 1, 1970
Business Wire
LawnStarter Mows Down Milestones, Hits Profitability in 10th Year
Jan 1, 1970
AJC
Atlanta a top 5 most glamorous city, analysis finds
Jan 1, 1970
Denver Post
Colorado homebuyers are happy, mostly, but slightly less satisfied
Jan 1, 1970
SiliconHills
Austin-based LawnStarter Acquires Lawn Love
Jan 1, 1970
Austin Inno
Austin's LawnStarter acquires former rival Lawn Love
Jan 1, 1970
SoCalTech
Lawn Love Acquired By LawnStarter
Jan 1, 1970
Crunchbase News
Meet LawnStarter, A Profitable Austin-based Startup That Just Raised $10.5M
Jan 1, 1970
Newswire
LawnStarter.com Survey of Recent Homebuyers Finds Iowans Are Happiest in the U.S. With Their Homes
Jan 1, 1970