Director, Content Strategy at Versant | New York City, NY | $125K/yr – $140K/yr

Versant

Director, Content Strategy

New York City, NY (Hybrid)

$125K/yr – $140K/yrDirector/Executive8+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own data driven content planning across cable, streaming, and digital platforms with a strong eye on audience signals and portfolio impact.

Content Strategy: Lead data driven decisions on title selections, windowing and investment to grow audience across platforms.
Audience Analytics: Translate Nielsen/Comscore and OTT data into actionable programming and scheduling moves to boost acquisition, retention, and engagement.
Cross functional Leadership: Align with marketing, product, distribution, and executive planning to shape budgets and strategic roadmaps.

Job Description

Responsibilities

Develop and execute a data-driven content strategy across cable, streaming, and digital platforms.
Analyze audience performance data (Nielsen, Comscore, OTT/YouTube analytics, etc.) to identify trends and inform programming decisions.
Optimize content mix, scheduling, and investment decisions to maximize audience acquisition, retention, and engagement.
Partner with research and analytics teams to translate performance insights into actionable strategy.
Conduct comprehensive reviews of movie and series packages, including title selections, windowing strategy, and purchase justification.
Develop both long-term and short-term movie projections and allocations to support network scheduling strategies

Versant

We help developers of infrastructure projects make the best decisions within the French mitigation hierarchy regulatory framework (Séquence ERC). Our solution enables the identification of the most suitable sites for implementing compensatory measures.

Founded in 2023

Paris, Île-de-France, FRA

9 employees (2 in marketing)

versant.earth