Director of Communications & Marketing

Boston, MA (Hybrid)

$65K/yr – $80K/yrDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Own and lead NEBHE's communications across media relations, events, branding, and internal comms to drive awareness and stakeholder engagement.

  • Lead media relations, speaking opportunities, and executive visibility to regional reporters and associations.
  • Drive branding and program promotion, including a rebrand and tuition savings campaigns.
  • Build dashboards, calendars, and cross‑channel plans that tie events, social, and earned coverage to impact.

Job Description

Responsibilities

  • Develop and execute comprehensive communications strategies that elevate awareness of NEBHE’s programs, services, and impact.
  • Actively cultivate opportunities for NEBHE leaders and team members to speak and present to media, associations and organizations at events, conferences, meetings, etc.
  • Assist in cultivating contacts with education and other reporters at New England media outlets and in developing and disseminating opinion pieces of relevance to the states and region.
  • Support effective marketing of NEBHE’s tuition savings and transfer guarantee programs, improving the organization’s ability to reach students, parents, and relevant secondary and postsecondary counselors/advisors.
  • Promote and attend events, conferences, meetings and functions.
  • Arrange for photography and/or press coverage for special events.
  • Promote and report on organizational milestones and activities such as NEBHE’s strategic plan, goals, priorities and projects; new programs, services or initiatives; organizational impact; ROI to member states and program participants; new grants and funders; and new hires, promotions, and retirements.
  • Take the lead on key communications-related initiatives, including a rebranding of the organization and its relevant programs and communication vehicles. This includes, but is not limited to:
  • Oversee, advise and assist in editing and producing, from concept to completion, a broad array of digital and print promotional and communication materials for the organization in collaboration with NEBHE team members.
  • Plan, prepare and distribute original promotional content such as articles, news and press releases, email, blog and social media posts, and other updates on behalf of the organization.

Requirements

  • Bachelor’s degree in communications, marketing, public relations, or a related field
  • Minimum 5 years of experience in communications, marketing, publications, or a related field
  • Demonstrated experience building relationships with local and national media outlets
  • A strong commitment to postsecondary education, diversity, equity and inclusion

Preferred

  • Master’s degree in a related field
  • Experience working in higher education, nonprofit organizations, public policy, or regional organizations

Benefits

  • 403(b) retirement contribution
  • Medical, dental, and vision insurance
  • Life and disability insurance
  • Paid holidays and vacation
  • Hybrid work environment
New England Board of Higher Education logo

New England Board of Higher Education

NEBHE promotes greater educational opportunities and services for the residents of New England. In pursuit of this mission, we work across the six New England states to:-Engage and assist leaders in the assessment, development, and implementation of sound education practices and policies of regional significance.-Promote policies, programs, and best practices to assist the states in implementing important regional higher education policies.-Promote regional cooperation and programs that encourage the efficient use and sharing of educational resources.-Provide leadership to strengthen the relationship between higher education and the economic well-being of New England.For more on NEBHE, visit: http://www.nebhe.org

Founded in 1955
Boston, Massachusetts, USA
38 employees (2 in marketing)

Traffic Signals

Monthly Visitors
15.3K
Traffic Source Mix
Search
41.4%
Direct
46.8%
Referral
9.2%
Social
1.6%
Paid
0.9%

Headcount Trend

Current headcount: ~38

Marketing Team

Marketing Team Size
2 (5% of company)

Recent News