Director of Commercial Marketing, Americas - JJMT Neurovascular

Irvine, CA (Hybrid)

$150K/yr – $259K/yrDirector/Executive10+ years expFull time

Posted 1 day ago

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Job Summary

Own and drive the downstream marketing strategy across the product portfolio, lead launches, and shape growth through market- and customer-driven initiatives.

  • Own downstream marketing strategy across the entire product portfolio
  • Lead product launches and commercialization initiatives with cross-functional teams

Job Description

Responsibilities

  • Develop and execute the annual commercial marketing strategy aligned with the business plan and revenue objectives.
  • Identify opportunities to accelerate growth across the product portfolio through market expansion, physician adoption, pricing strategies, and commercial programs.
  • Lead portfolio prioritization and investment decisions based on market dynamics, competitive landscape, customer insights, and financial performance.
  • Translate market trends into actionable commercial strategies that drive sustainable growth.
  • Serve as a strategic advisor to the Business Unit Head and Sales Leadership Team.
  • Own downstream marketing strategy across the entire product portfolio.
  • Lead product positioning, messaging, segmentation, lifecycle management, and commercialization plans.
  • Identify whitespace opportunities for new products, line extensions, and market expansion.
  • Partner with Global Marketing to influence future portfolio strategy based on regional customer insights.
  • Continuously evaluate product performance and implement strategies to maximize lifecycle value.

Requirements

  • Bachelor’s degree in Business, Marketing, Life Sciences, or a related field.
  • MBA or advanced business degree preferred.
  • Minimum of 10 years of progressive commercial experience within the medical device, healthcare, or life sciences industry.
  • Minimum of 5 years of people leadership experience.
  • Proven success in downstream marketing, commercial strategy, sales leadership, or product management.
  • Demonstrated experience leading product launches and commercialization initiatives.
  • Strong understanding of physician-driven commercial models and healthcare markets.
  • Experience partnering with Sales, Clinical, Medical Affairs, and Global Marketing.
  • Strong financial acumen with experience managing budgets, forecasts, and business planning.
  • Excellent analytical, communication, and executive presentation skills.

Preferred

  • Experience in Neurovascular, Interventional Radiology, Peripheral Vascular, Cardiology, or other physician-driven medical device markets.
  • Experience supporting both capital equipment and disposable product portfolios.
  • Experience in international or multi-region commercial organizations.
  • Experience with commercial excellence initiatives, CRM systems, customer analytics, and market intelligence platforms.
  • Experience working within highly regulated healthcare environments.
  • Proven ability to successfully lead organizational transformation and change management initiatives.

Benefits

  • Vacation –120 hours per calendar year
  • Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
  • Holiday pay, including Floating Holidays –13 days per calendar year
  • Work, Personal and Family Time - up to 40 hours per calendar year
  • Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
  • Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
  • Caregiver Leave – 80 hours in a 52-week rolling period10 days
  • Volunteer Leave – 32 hours per calendar year
  • Military Spouse Time-Off – 80 hours per calendar year
  • For additional general information on Company benefits, please go to: - https://www.careers.jnj.com/employee-benefits
Johnson & Johnson Innovative Medicine logo

Johnson & Johnson Innovative Medicine

At Johnson & Johnson Innovative Medicine, we innovate with purpose, to lead where medicine is going. The experiences of patients around the world inform and inspire our science-based innovations, which continue to change and save lives. Applying rigorous science with compassion, we confidently address the most complex diseases of our time and develop the potential medicines of tomorrow. We are continuously working to develop treatments, aspiring to find cures, pioneering the path from lab to life, and championing patients every step of the way. https://bit.ly/3reuMvK

37K employees (745 in marketing)

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Traffic Source Mix
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36.1%
Direct
46.5%
Referral
15%
Social
1.3%
Paid
0.9%

Headcount Trend

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Marketing Team

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686 (2% of company)
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