Responsibilities

• Lead retail media strategy and planning across a portfolio of CPG brands across multiple retailers including Amazon, Walmart, Target, etc.
• Lead connected commerce strategy and planning ensuring retail data and insights are leveraged in brand and national media for total strategic and activation alignment
• You understand and are up to date on the latest retailer offerings to ensure we are always at the cutting edge of testing new opportunities and extracting maximum value with our retail partners
• Partner across multiple discipline teams such as search, social, programmatic, video, and analytics to deliver holistic, omnichannel brand solutions inclusive of yearly audience planning and strategy across media types.
• You will self-upskill to be the subject matter expert on all aspects of CPG category marketing
• Establish strong relationships with clients and retail partners built on trust and collaboration

Requirements

• Minimum of 8-10 years total performance and retail media experience
• Strong understanding of the broader media ecosystem and how retail is integrated across the consumer journey
• Curious and constantly seeking to learn to keep pace in the quickly evolving retail media landscape
• Having a high EQ and an intuitive understanding of how to keep teams focused amidst multiple changing priorities
• Not intimidated by data; in fact you are drawn to data and insights as the oxygen that fuels the elevation of media strategy and activation
• Ability to tease actionable insights from performance trends and articulate in a narrative that is simple and easy to understand
• The innate ability to win friends and influence people across teams both internally and externally

Benefits

• health insurance
• vision insurance
• dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• vacation days
• sick days
• personal days
• paid parental leave