Responsibilities

• Serve as the lead storyteller for XIC experiences, delivering a compelling, end-to-end DEWALT narrative tailored to diverse audiences
• Translate construction and industrial workflows into clear, outcome-driven value stories that highlight safety, productivity, and performance
• Engage and influence senior-level stakeholders, including C-suite leaders, customers, distributors, and site owners
• Own the end-to-end experience flow, including narrative arc, pacing, transitions, and integration of demonstrations and subject matter experts
• Partner in evolving the DEWALT master story, translating it into scalable, modular storytelling frameworks that enable tailored experiences across audiences
• Work cross-functionally with product, sales, brand, and end user teams to incorporate key inputs and ensure events are connected to and reflective of broader business priorities
• Capture insights from executive conversations and visitor engagement, using feedback to inform product development, marketing, and experience enhancements
• Lead and develop a small team responsible for adapting and activating the story for each visitor, ensuring consistency and excellence in delivery
• Coach team members and subject matter experts to elevate storytelling, presentation effectiveness, and audience engagement

Requirements

• Bachelor’s degree in Business, Construction Management, Marketing, Communications, or a related field
• 10–15+ years of experience in construction, industrial, or trade-related environments, with strong understanding of jobsite workflows and customer dynamics
• Proven ability to engage and influence senior-level executives and external stakeholders through strong executive presence and communication skills
• Deep understanding of construction workflows across the project lifecycle (design, pre-construction, pre-fabrication, and jobsite execution)
• Experience translating complex technical or operational concepts into clear, compelling, and outcome-driven narratives
• Demonstrated leadership experience, including managing and developing teams delivering customer-facing experiences
• Proven ability to collaborate across cross-functional teams and align stakeholders to deliver a cohesive experience
• Strong analytical and strategic thinking skills, with the ability to leverage insights for continuous improvement
• Passion for connecting real-world challenges to solutions that improve safety productivity, safety, and performance
• Must be able to remain on your feet for extended periods and move items as required.

Benefits

• Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being.
• Discounts on Stanley Black & Decker tools and other partner programs.
• Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.
• Learn: Have access to a wealth of learning resources, including our digital learning portal.
• Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
• Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.
• Learning & Development: Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
• Diverse & Inclusive Culture: We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.