Responsibilities

• Audience Development & Reader Engagement: Build growth strategies across newsletter, social, search, events, referral, and other sources.
• Analyze audience data and identify opportunities to increase readership, engagement, retention, and loyalty.
• Build and manage newsletter growth initiatives; create and test engagement strategies that turn readers into active participants and repeat visitors.
• Develop a robust annual cadence of community-building initiatives, including our Clean Energy Building Tour series, reader events, and other programs.
• Collaborate closely with the editorial team to identify stories and other content with strong audience potential.
• Track and report on key audience metrics and develop actionable insights.

Revenue Partnerships, Sponsorships & Advertising

• Identify, cultivate, and manage sponsorship, partnership and advertising relationships aligned with Skylight's editorial values; build and manage a pipeline of prospective partners and advertisers.
• Develop and execute partnership strategies with aligned organizations, building on our substantial existing relationships and goodwill.
• Create sponsorship packages across newsletter, events, and branded opportunities.
• Lead outreach, pitching, negotiation, and relationship management.
• Ensure that commercial initiatives maintain a clear separation from editorial decision-making and preserve audience trust.

Team Leadership

• Supervise and mentor the part-time Audience Associate and Events Associate, helping establish priorities, workflows, and clear performance goals.
• Provide editorial and strategic guidance on audience engagement initiatives, community programming, and growth efforts.
• Foster strong collaboration across editorial, audience, events, and revenue initiatives.
• Ensure audience, events, and partnership efforts work together as part of a unified growth strategy.