Responsibilities

• Revenue Growth & Deal Leadership: Identify, develop, drive new business and upsell opportunities focused on audience activation, enrichment and data enablement; manage end‑to‑end customer engagement, including strategy, discussions, proposal and presentations development, negotiation, and contracts where necessary.
• Client & Partner Engagement: Leverage strong industry relationships across advertising and media agencies and ad tech partners; lead advanced advertising and data‑driven proposals; act as a trusted advisor aligning MRI‑Simmons audience solutions to customer objectives.
• Travel & Presence: Requires approximately 25% travel; in‑agency presence expected.
• Product & Go‑to‑Market Collaboration: Partner with Commercial, Marketing, Operations and Product to gather client feedback, inform audience development priorities, and coordinate cross‑team outreach.
• Operational Excellence: Manage internal sales and audience revenue tracking; ensure CRM accuracy and contract obligations; collaborate on data/technical requirements and client reporting.

Requirements

• Bachelor’s degree required.
• 5–10+ years in sales or business development within advanced advertising, programmatic, addressable, data enablement, audience data, or ad tech.
• Proven success driving audience activation initiatives within agencies or brands.
• Strong ad tech industry network across programmatic, activation, investment, and digital teams.
• Deep understanding of the advanced advertising and audience data ecosystem, including planning/insights, activation, and measurement/attribution for digital video and CTV.
• Demonstrated ability to articulate value of data‑driven solutions and negotiate complex commercial agreements.
• Experience applying syndicated data to activation and partnership opportunities preferred.
• Exceptional relationship management and executive‑level communication skills.
• Highly collaborative, proactive, and self‑directed.

Preferred

• Familiarity with Challenger sales methodology and MEDDICC frameworks preferred.
• Strategic thinker who proactively identifies new use cases and growth opportunities.
• Strong agency presence with hands‑on experience in education programming, thought leadership, and events for agency planning and buying teams.

Benefits

• Comprehensive healthcare plan (medical, Rx, dental, and vision).
• Flexible spending accounts and a Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.
• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)