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NielsenIQ

Brand

Company overview

NielsenIQ (NIQ) is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. NIQ combined with GfK in 2023, bringing together the two industry leaders with unparalleled global reach. Today NIQ has operations in 95+ countries representing 97% of the world’s GDP. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full ViewTM.
Founded in 1923
Chicago, Illinois, USA
28K employees (1,168 in marketing)
niq.com

Salaries

Typical salary range

$146,300 – $260,000

/ yr

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People

Marketing leadership

Ryan Hart
Ryan Hart
Vice President, Automotive Consulting Lead, Brand Strategy & Media
At the company for 1 year 6 months
John Puhl
John Puhl
SVP Media & Marketing Analytics Product Development (Product + Technology + DSci - AIML)
At the company for 16 years 6 months
Rajesh (Raj) Saggi
Rajesh (Raj) Saggi
Senior Vice President, Global Brand & Thought Leadership
At the company for 5 years 1 month
Steven Saura
Steven Saura
Vice President, Global Head of Brand, Creative and Social Media
At the company for 3 years 4 months

Hiring activity

Open marketing jobs over time

78 open now

Headcount trend

Company growth over the last 12 months

Headcount +9.6% year over year

Funding

0

Audience

Monthly website visitors
1.4M
Month over month-1.2%
Quarter over quarter-9.2%
Top sourceDirect (48.2%)
Ad budget per month$0.0
Average search rank44
Traffic source mix
Direct
48.2%
Search
25.6%
Referral
22.5%
Paid referral
2.4%
Social
1.1%

LinkedIn followers

Follower count and growth

Total followers

1.6M

12-mo growth

+42.4%

Monthly growth

+2.5%

Links

niq.comLinkedInX (Twitter)