Responsibilities

• Oversee a portfolio-level reporting and analytics program.
• Own and direct all aspects of client development and direction; ensure client satisfaction with project deliverables.
• Lead cross-functional projects using data modeling and analysis techniques to discover insights that will guide strategic decisions.
• Oversee team management, reporting objectives, and key performance indicators process to identify trends and evaluate the success of client initiatives and objectives.
• Manage direct reports and mentor staff outside of direct report responsibility.
• Serve as your portfolio’s liaison to Activation Analytics leadership and work closely with the data engineering team, digital strategy team, and cross-office peers to continue to grow and optimize Fingerpaint’s data initiatives, analytics programs, and practices.
• Examine, interpret, and communicate results and business impact of analytical initiatives to key internal stakeholders and client teams.
• Develop and own analysis approach for engagement activities, targeting analysis, reporting, and ad hoc requests with a focus on omnichannel.

Requirements

• Bachelor's degree in a relevant field such as Marketing, Science, or Communications.
• 7-10 years of analytics and reporting experience, with a background in pharmaceutical and digital marketing (can be combination of client and agency experience).
• Understanding of and experience using analytical concepts and statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations.
• Working knowledge of data mining principles: predictive analytics, mapping, collecting data from multiple data systems on premises and cloud-based data sources.
• Familiarity with syndicated data sources (eg, IQVIA, claims data, etc).
• Expertise with Tableau and programming languages like SQL.
• Excellent communication, interpersonal, and management skills are required.
• Strong problem-solving, quantitative, and analytical abilities.
• Demonstrated ability to prioritize and manage workload and meet project deadlines.
• Provide subject matter expertise to internal and external customers.