Own enterprise agency strategy and governance across Marketing & Growth, build scalable operating models, and establish clear accountability to drive agency value and campaign impact.

• Growth Infrastructure: Define and lead the enterprise agency strategy, portfolio design, partner selection, capability mapping, and scope optimization.
• Governance & Operating Models: Establish governance frameworks and scalable delivery models that align internal teams and agency partners.
• Agency Evaluation & Onboarding: Lead RFPs, capability assessments, onboarding, and transition planning for new partners.
• Contracts & Performance: Define service models, contracts, and performance expectations aligned to priorities.
• Marketing Operations: Lead end-to-end agency-enabled operations to improve speed, quality, and scalability.
• Processes & Briefing: Design standardized briefing, intake, prioritization, approvals, and delivery processes.
• Delivery Efficiency: Identify bottlenecks and implement solutions to streamline the marketing lifecycle.
• Agency Integration: Partner with internal teams to weave agencies into planning and execution rhythms.
• Best Practices & Standards: Champion playbooks and operating standards to elevate execution.
• Performance Management: Establish KPIs, scorecards, SLAs, and business outcome metrics for agency work.