Director, Affiliate Marketing

USA (Remote)

$130K/yr – $200K/yrDirector/Executive10+ years expFull time

Posted 5 days ago

Job Summary

Own and drive RSI’s affiliate marketing strategy across regulated markets, lead key partnerships, and oversee measurement, attribution, and governance to maximize acquisition and ROI.

Job Description

Responsibilities

  • Develop and execute RSI's affiliate marketing strategy across all active and future regulated jurisdictions.
  • Build strategic relationships with leading affiliate partners and recruit new publishers.
  • Represent RSI at G2E, SBC Summit, ICE Barcelona, and iGB L!VE.
  • Lead affiliate strategy for new market launches.
  • Own one of RSI's largest acquisition budgets and optimize CPA structures using LTV and ROI.
  • Improve forecasting accuracy through stronger commercial governance and payment controls.
  • Partner with Finance on budgeting, accruals, and partner payment processes.
  • Own the affiliate technology roadmap from a Growth Marketing perspective.
  • Partner with MarTech, Product, and Engineering to improve attribution, measurement, and affiliate tracking.
  • Understand how affiliates acquire and convert users into a mobile-first business where a majority of revenue is generated through the app. Drive strategies that maximize app installs, deep linking, app-to-registration conversion, and mobile attribution.

Requirements

  • Bachelor's degree in Marketing, Business, Finance, Analytics, or related field preferred or equivalent relevant work experience.
  • 10+ years of affiliate marketing experience, preferably within regulated gaming.
  • 2+ years of people management experience.
  • Experience managing affiliate programs, agencies, or strategic partners.
  • Deep understanding of CPA, Rev Share, hybrid commission models, LTV, and ROI optimization.
  • Experience with Income Access, Impact, CJ, Partnerize, or similar platforms.
  • Strong commercial and analytical skills.
  • Excellent executive communication skills.
  • Ability to travel domestically and internationally.
  • Experience with a sportsbook or online casino operator, preferred.

Benefits

  • Discretionary annual company bonus (Eligibility Varies by Role)
  • 401(k) plan with 100% company match on the first 4%
  • Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance
  • Paid Time Off (Eligibility Varies by Role)
  • Employee Assistance Program (EAP)
Rush Street Interactive logo

Rush Street Interactive

4.0 Glassdoor

Founded in 2012 by gaming industry veterans, RSI is a market leader in online casino and sports betting in the U.S, Canada and Latin America through its BetRivers, PlaySugarHouse and RushBet brands. Our mission is to engage and delight players by delivering friendly, fun and fair betting experiences. In furtherance of this mission, we strive to create an online community for our customers where we are transparent and honest, treat our customers fairly, show them that we value their time and loyalty, and listen to feedback. We also endeavor to implement industry leading responsible gaming practices and provide our customers with an award-winning online gaming platform and exciting, differentiated, and personalized offerings that will enhance their user experience

Founded in 2012
Chicago, Illinois, USA
714 employees (87 in marketing)
70% recommend to a friend
88% CEO approval

Salaries

Posted range

$130K/yr – $200K/yr

Taken straight from the job posting.

See all Rush Street Interactive salaries

Marketing Team

Marketing Team Size
53 (7% of company)
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$160M
Last Raise
$160M
Post IPO Equity, 5 years ago

Funding History

  • Dec 2020
    Post IPO Equity • $160M

Traffic Signals

Monthly Visitors
11.2K
Traffic Source Mix
Search
26.6%
Direct
51.4%
Referral
12%
Social
8%
Paid
1.9%

Headcount Trend

Current headcount: ~741

Recent News

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Director, Affiliate Marketing

Rush Street Interactive · USA · Remote