Digital Platform Marketing Specialist

Milwaukee, WI (Hybrid)

$89K/yr – $134K/yrMid Level6+ years expFull time

Posted 4 months ago

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Job Summary

Drive global digital events operations and governance, owning webinar delivery and cross-regional event registration.

  • The Digital Platform Specialist is responsible for the centralized operational management of global digital events, serving as the system owner and execution lead for webinar and virtual event delivery and also oversee our in-person event registration platform .
  • This role owns the end - to - end operational lifecycle of digital events—including calendar governance, webinar setup, execution support, metrics and post event data readiness—using BigMarker as the system of record.
  • The role ensures that digital events are delivered consistently, reliably, and at scale, while enabling clean integration with Marketing Automation Platforms (MAP), Data Cloud, and CRM systems.

Job Description

Drive global digital events operations and governance, owning webinar delivery and cross-regional event registration.

  • The Digital Platform Specialist is responsible for the centralized operational management of global digital events, serving as the system owner and execution lead for webinar and virtual event delivery and also oversee our in-person event registration platform .
  • This role owns the end - to - end operational lifecycle of digital events—including calendar governance, webinar setup, execution support, metrics and post event data readiness—using BigMarker as the system of record.
  • The role ensures that digital events are delivered consistently, reliably, and at scale, while enabling clean integration with Marketing Automation Platforms (MAP), Data Cloud, and CRM systems.
Johnson Controls logo

Johnson Controls

3.6 Glassdoor

At Johnson Controls, we transform the environments where people live, work, learn and play. As the global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet. Building on a proud history of 140 years of innovation, we deliver the blueprint of the future for industries such as healthcare, schools, data centers, airports, stadiums, manufacturing and beyond through OpenBlue, our comprehensive digital offering. Today, Johnson Controls offers the world`s largest portfolio of building technology and software as well as service solutions from some of the most trusted names in the industry. Visit www.johnsoncontrols.com for more information.

Founded in 2015
Cork, County Cork, IRL
60K employees (1,669 in marketing)
64% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
710.9K
Monthly Google Ads Budget
$47.8K
Traffic Source Mix
Search
49%
Direct
36.3%
Referral
12.1%
Social
1.4%
Paid
1.1%

Headcount Trend

Current headcount: ~59.8K

Marketing Team

Marketing Team Size
898 (2% of company)
Median Career Experience
18 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$1.6B
Last Raise
$250M
Post IPO Debt, 1 years ago

Funding History

  • Dec 2024
    Post IPO Debt • $250M
  • Dec 2024
    Post IPO Debt • $525.6M
  • May 2024
    Post IPO Equity • $90M

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