Responsibilities

• Develops content in line with the communications and engagement strategy.
• Works with internal teams on the creation and execution of content to support key messaging.
• Collaborates with a team of external content contributors and distributors to enable us to increase our content output and reach.
• Analyzes the effectiveness of our content, social and SEO programs and optimizes resources against objectives and budget.
• Produces copy, original content articles, advertising, printed collateral in written or video format. Assists with planning and production processes to ensure quality content, on time and on budget.
• Works with influencers and content creators to execute content on behalf of the client across external channels.
• Curates sharable and user-generated content and determines best suited platform for content.
• Gathers and evaluates social analytics and metrics against KPIs and weekly report and insights. Creates reports to visualize findings and present to management.
• Collaborates with internal teams to optimize user experience.
• Identifies trends and insights to optimize user experience, budget, and performance.

Requirements

• Associates’ degree in Marketing, Communications, English, Journalism or relevant field and 3 years of relevant experience, or
• In lieu of education, 5 years of relevant experience

Preferred

• Bachelor's degree in Communications, English, Journalism or related field
• Demonstrated experience in photography (including drone operation), video production, and digital creation.