Responsibilities

• Develop strategy and implement online and digital marketing programs, continually optimizing programs for cost-efficiency.
• Evaluate and recommend programs to increase the profitability of the online channel.
• Establish department policy and procedures intended to facilitate role in achieving established short and long-term corporate goals.
• Establish department role in achieving and managing member relations’ standards.
• Oversee budget development and monitoring.
• Responsible for meeting or exceeding the business goals for digital marketing programs and for meeting or exceeding goals for household penetration of the web site by reaching new member segments through digital marketing strategies and programs and the marketing of new products and improvements to online content and functionality.
• Leverage web statistics implementation to optimize web site content and functionality.
• Research, implement and manage effective email marketing campaigns.
• Responsible for meeting the needs of members whose preferred communication channel is email.
• Responsible for optimizing the value to members of the online distribution channel.

Requirements

• Bachelors Marketing Preferred
• 4-6 years Digital marketing Required
• Analyze results of projects and making recommendations for next steps.
• Excellent communication, interpersonal and leadership skills.
• Proficient with MS Office applications.
• Perform competitive analysis and develop strategic plans.
• Manage outside vendors and agencies relationships.
• Must be a self-starter and enjoy working in a fast paced team environment.
• Time management and prioritization skills.

Nice To Have

• Bachelors Marketing Preferred
• 4-6 years Digital marketing Required
• Analyze results of projects and making recommendations for next steps.
• Excellent communication, interpersonal and leadership skills.
• Proficient with MS Office applications.
• Perform competitive analysis and develop strategic plans.
• Manage outside vendors and agencies relationships.
• Must be a self-starter and enjoy working in a fast paced team environment.
• Time management and prioritization skills.

Benefits

• Health coverage for medical, dental, vision
• 401(K) saving plans with company match AND Pension
• Tuition assistance
• Floating holidays and PTO for community volunteer programs
• Paid parental leave
• Wellness programs
• Employee discounts (membership, insurance, travel, entertainment, services and more!)