Digital Marketing Specialist

Cleveland, OH (On-site)

$68K/yr – $86K/yrMid LevelFull time

Posted 4 days ago

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Job Summary

Own and execute digital customer engagement programs to drive brand awareness and demand across Protective & Marine markets, while supporting inbound marketing tactics and analytics.

  • Lead end-to-end digital engagement programs to boost brand awareness and demand across Protective & Marine markets.
  • Support inbound marketing tactics including email, social, webinars, and data integration while aligning with division goals.
  • Collaborate with digital marketing teams and agencies to request, analyze, and prepare customer engagement analytics.

Job Description

Responsibilities

  • Lead execution of digital customer engagement programs to further brand awareness and demand creation for all Protective & Marine market segments.
  • Assist with planning and execution of digital customer engagement tactics in support of division sales and share growth goals.
  • Support the marketing engagement manager and marketing communication managers in implementing inbound marketing programs including email engagement programs, social media, customer webinars, digital tools, and marketing data integration.
  • Collaborate with the digital marketing team and external agencies to request, analyze and prepare customer engagement analytics.
  • In addition, this role will collaborate with the digital marketing team and external agencies to request, analyze and prepare customer engagement analytics.

Benefits

  • At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purpose, and for customers and our business to achieve great results.
  • Sherwin-Williams is a place that takes its stability, growth and momentum and translates it to possibility for our people. Our people are behind the strength of our success, and we invest and support you in: Life … with rewards, benefits and the flexibility to enhance your health and well-being Career … with opportunities to learn, develop new skills and grow your contribution Connection … with an inclusive team and commitment to our own and broader communities
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Sherwin-Williams

3.7 Glassdoor

Our mission began more than 150 years ago in 1866 when Henry Sherwin and Edward Williams founded the company in Cleveland, Ohio. The duo went on to shape an industry and create a global legacy. That legacy continues on today as we look ahead and continue to innovate our future. With stores, distribution centers and facilities spanning the globe, we're able to deliver the best in paints, coatings and related products to the world. From our headquarters to our 130 distribution centers and more than 5,000 retail locations, we continue to grow in new and exciting ways. Here, there's no one path to success. Our 64,000+ employees are diverse, innovative and passionate. Our employees worldwide bring their energy and unique perspectives to each new day. We believe in careers that grow with you and open up new opportunities. With the support of a global team, you can innovate, grow and discover a career where you can thrive and Create Your 𝗣𝗼𝘀𝘀𝗶𝗯𝗹𝗲™. Equal Opportunity Employer of all protected statuses, including disability and veteran.

Cleveland, OH, US
47K employees (2,233 in marketing)
70% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
6.1M
Monthly Google Ads Budget
$213.6K
Traffic Source Mix
Search
53%
Direct
39.9%
Referral
4.8%
Social
0.8%
Paid
1.4%

Headcount Trend

Current headcount: ~48.4K

Marketing Team

Marketing Team Size
1,203 (2% of company)
Median Career Experience
16 years
Median Tenure
8.8 years
Marketing Roles Posted (Last 30 Days)
11

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