Digital Marketing Specialist

Cleveland, OH (On-site)

$68K/yr – $86K/yrMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own digital customer engagement execution to drive brand awareness and demand across Protective & Marine; manage a 25-person team driving $164M in revenue; collaborate with agencies to analyze engagement analytics.

  • Digital Engagement: plan and run customer engagement tactics to support division sales and share growth.
  • Analytics & Collaboration: work with the digital team and external partners to request, analyze, and prepare engagement metrics.
  • Team & Programs: support inbound marketing programs including email, social, webinars, and data integration for the broader team.

Job Description

  • lead execution of digital customer engagement programs to further brand awareness and demand creation for all Protective & Marine market segments.
  • supports a team of 25 marketing and sales members driving more than $164M in revenue.
  • assist with planning and execution of digital customer engagement tactics in support of division sales and share growth goals.
  • support the marketing engagement manager and marketing communication managers in implementing inbound marketing programs including email engagement programs, social media, customer webinars, digital tools, and marketing data integration.
  • collaborate with the digital marketing team and external agencies to request, analyze and prepare customer engagement analytics.
Sherwin-Williams logo

Sherwin-Williams

3.7 Glassdoor

Our mission began more than 150 years ago in 1866 when Henry Sherwin and Edward Williams founded the company in Cleveland, Ohio. The duo went on to shape an industry and create a global legacy. That legacy continues on today as we look ahead and continue to innovate our future. With stores, distribution centers and facilities spanning the globe, we're able to deliver the best in paints, coatings and related products to the world. From our headquarters to our 130 distribution centers and more than 5,000 retail locations, we continue to grow in new and exciting ways. Here, there's no one path to success. Our 64,000+ employees are diverse, innovative and passionate. Our employees worldwide bring their energy and unique perspectives to each new day. We believe in careers that grow with you and open up new opportunities. With the support of a global team, you can innovate, grow and discover a career where you can thrive and Create Your 𝗣𝗼𝘀𝘀𝗶𝗯𝗹𝗲™. Equal Opportunity Employer of all protected statuses, including disability and veteran.

Cleveland, OH, US
47K employees (2,233 in marketing)
70% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
6.1M
Monthly Google Ads Budget
$213.6K
Traffic Source Mix
Search
53%
Direct
39.9%
Referral
4.8%
Social
0.8%
Paid
1.4%

Headcount Trend

Current headcount: ~48.4K

Marketing Team

Marketing Team Size
1,203 (2% of company)
Median Career Experience
16 years
Median Tenure
8.8 years
Marketing Roles Posted (Last 30 Days)
11

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