Digital Marketing Specialist (PPC-Focused Growth Role)

USA (Remote)

Salary Not AvailableIntern/New Grad1+ years expFull time

Posted 4 months ago

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Job Summary

Support digital marketing and PPC execution with Google Ads focus, content creation, and SEO support in a junior role.

  • Assist in the execution and optimization of paid search campaigns (primarily Google Ads)
  • Hands-on Google Ads experience (campaign builds, keyword research, or optimization)
  • Collaborates with PPC, SEO, and account managers to drive client goals

Job Description

Responsibilities
  • Assist in the execution and optimization of paid search campaigns (primarily Google Ads)
  • Conduct keyword research, write ad copy, and support campaign builds
  • Monitor campaign performance and identify optimization opportunities
  • Analyze data and provide insights to improve performance against client goals
  • Support strategists in reporting, pacing, and ongoing campaign management
  • Write and edit content for websites, blogs, and social media
  • Conduct industry and competitor research to inform strategy
  • Support SEO initiatives including on-page optimization and link building
  • Update website content via CMS platforms such as WordPress (training provided)
  • Assist with social media content creation and scheduling
  • Work collaboratively with PPC strategists, SEO specialists, and account managers
  • Help execute marketing strategies aligned with client goals
  • Stay up to date on trends in PPC, SEO, and digital marketing
Requirements
  • 1–3 years of experience in digital marketing, internships included
  • Hands-on exposure to Google Ads (campaign builds, keyword research, or optimization)
  • Strong writing skills (blog, web, or ad copy)
  • Excellent attention to detail and organization
  • Ability to manage multiple tasks and projects simultaneously
  • Strong analytical mindset and interest in performance data
  • Bachelor’s degree in marketing, communications, journalism, or related field
  • Strong written and verbal communication skills
  • Demonstrated interest in paid media and digital marketing
Preferred
  • Experience in an agency environment
  • Familiarity with SEO tools and concepts
  • Exposure to other paid platforms (Microsoft Ads, Meta, LinkedIn)
  • Experience with WordPress or other CMS platforms
Sixth City Marketing logo

Sixth City Marketing

At Sixth City Marketing, everything we do is driven by one goal: delivering measurable ROI through customized digital marketing strategies.Whether you're a manufacturer, law firm, university, local service provider, or something in between, we tailor every aspect of your online strategy to your unique goals, audience, and industry.Our team specializes in SEO, PPC, web design, site development, and content marketing, all to increase not just traffic, but revenue.Here’s what makes us different:- Our custom SEO campaigns are built to boost visibility in search, attract qualified leads, and move the needle on your bottom line.- We provide tailored content writing that speaks to your brand, customers, and niche, whether you're B2B or B2C.- Our PPC management connects you with high-intent users through strategic keyword targeting and high-converting landing pages.- We design and build websites focused on user experience, performance, and search visibility on both WordPress and Shopify.Ready to work with a marketing team that is as excited about your marketing goals as you are? Let’s talk.

Founded in 2010
Westlake, Ohio, USA
27 employees (10 in marketing)

Traffic Signals

Monthly Visitors
22.1K
Monthly Google Ads Budget
$23.5K
Traffic Source Mix
Search
43.3%
Direct
40.4%
Referral
10.6%
Social
4.1%
Paid
1.1%

Headcount Trend

Current headcount: ~27

Marketing Team

Marketing Team Size
9 (33% of company)
Median Career Experience
10 years
Median Tenure
6.9 years