Digital Marketing Specialist

Dover, NH (On-site)

$50K/yr – $55K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive content creation, website management, and brand marketing for a hands-on digital marketing role.

  • Own content for email, social, and marketing materials; manage the company website.
  • Must-have: 2+ years in digital marketing with a strong portfolio.
  • Standout: Autonomy to lead website and social strategy in a small team.

Job Description

Responsibilities

  • Write, edit, and produce engaging content for monthly email campaigns, targeted blasts, and social media channels.
  • Conceptualize and produce professional marketing materials, including flyers, brochures, digital ads, logos, and event signage.
  • Serve as the primary manager of the iWorx website, handling updates, routine maintenance, and content troubleshooting.
  • Partner closely with the sales team to ensure all marketing initiatives align with and support our revenue goals.
  • Lead product photography and asset management to maintain a modern, high-quality brand aesthetic.
  • Analyze and report on campaign performance metrics to drive improvements.
  • Stay updated on industry trends and best practices in digital marketing.

Requirements

  • Bachelor's degree (Associate's degree considered) in Graphic Design, Marketing, Communications, or related field (equivalent professional experience also welcomed).
  • 2+ years of experience in digital marketing or related roles.
  • Strong analytical skills and experience with marketing analytics tools.
  • Excellent written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • A strong portfolio that demonstrates your ability to design for both print and digital media.

    Benefits

    • Health insurance
    • Paid time off
    • 401(k)
    • 401(k) matching
    • Bonus based on performance
    • Dental insurance
    • Profit sharing
    • Vision insurance
    • Wellness resources
    • 600+? Financial: 401(k) retirement plan with company matching.