Responsibilities

• Coordinate with SEO agency strategies, utilizing SEO tools and keyword research to improve organic search rankings.
• Coordinate, manage, and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Advertising, YouTube, TikTok, and other social marketing—focusing on performance marketing and conversion optimization.
• Create compelling content for websites,
• Create compelling content for websites, blogs, email campaigns, and social media to engage diverse audiences.
• Oversee content management systems using AI agents like WordPress, ensuring content is current and SEO-optimized.
• Use analytics tools (e.g., Google Analytics) to monitor campaigns, generate reports, and identify improvements.
• Coordinate social media efforts (Facebook, Instagram, LinkedIn) to grow brand awareness.
• Implement marketing automation to nurture leads through targeted email campaigns.
• Collaborate with in-house designers and video teams (Adobe Creative Suite, Veo, etc.).
• Coordinate with media buyers and conduct A/B testing for campaign optimization.
• Stay updated on digital marketing trends, e-commerce strategies, and technical skills (HTML, CSS, etc.).
• Coordinate comprehensive email marketing using Klaviyo and AI tools.

Requirements

• Proven digital marketing experience (SEO, Google Ads, analytics, social media)
• Proficiency in content creation, copywriting, Adobe Creative Suite, and WordPress
• Familiarity with marketing automation and performance marketing
• Strong analytical skills to turn data into strategy
• Excellent communication for cross-team collaboration

Preferred

• College degree in marketing and digital/analytical skills preferred
• Preferred knowledge of HTML, CSS, JavaScript, SQL
• E-commerce or B2B experience is a plus

Benefits

• Employee discount
• Health insurance