Responsibilities

• Collaborate with the Digital Marketing Manager to execute integrated marketing strategies across multiple brands.
• Manage and maintain the marketing and campaign calendar.
• Execute campaigns supporting product launches, seasonal promotions, educational initiatives, events, and brand programs.
• Coordinate campaign messaging and content across email, social media, promotions, events, and other marketing communications.
• Ensure all marketing communications reflect each brand's unique voice and positioning.
• Create, schedule, and deploy email marketing campaigns.
• Build and segment email lists to improve targeting and engagement.
• Monitor campaign performance, including: Open rates, Click-through rates, Conversion rates
• Adhere to UTM code implementation for true trackability.
• Conduct A/B testing to continually improve campaign performance.

Requirements

• Bachelor's Degree in Marketing, Communications, Public Relations, Digital Marketing, or related field, or equivalent professional experience.
• 2–4 years of marketing, communications, social media, or related experience.
• Experience coordinating multiple brands, campaigns, and deadlines simultaneously.
• Experience with email marketing platforms.
• Experience with social media management and content scheduling platforms.

Preferred

• Creative and curious
• Highly organized
• Detail-oriented
• Collaborative
• Self-motivated
• Comfortable working in a fast-paced environment
• Passionate about storytelling and creative brands
• Able to manage multiple priorities and deadlines
• Experience with many of the following: Meta Business Suite, Google Workspace, Microsoft Office, Adobe Creative Cloud, Canva, Mailchimp, Klaviyo, or Constant Contact, Social scheduling platforms (Later, Buffer, Hootsuite, etc.), Basic video editing (Adobe Premiere Pro, Premiere Rush, CapCut, or similar), AI productivity tools (such as ChatGPT or Adobe Firefly) for content ideation and workflow efficiency

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance