Own integrated social, content, and lead generation efforts for a residential solar brand, balancing brand building with demand gen across social, content creation, and campaign performance.

• Social Media Management & Development: Build and manage Victory Energy's presence across Instagram, Facebook, LinkedIn, and Google Business.
• Social Content & Brand Creation: Develop and maintain a monthly content calendar, create original content, and engage the audience with a consistent brand voice.
• Content and Collateral Production: Design and publish educational posts, visuals, reels, and testimonials; collaborate on messaging that communicates solar value and sustainability.