Digital Marketing Specialist

USA (On-site)

$55K/yr – $70K/yrMid Level2+ years expFull time

Posted 3 days ago

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Job Summary

Own and drive supplier marketing plans and campaigns while collaborating on social, content, and events to engage luxury vacation buyers and measure performance across campaigns.

  • Lead cross-functional campaigns with preferred suppliers and strategic partnerships.
  • Coordinate social, content, and event marketing streams to generate demand and track outcomes.

Job Description

Responsibilities

  • Manage supplier marketing plans with preferred vacation suppliers and support co-branded campaign execution.
  • Assist with the development and rollout of seasonal vacation promotional campaigns, aligning with supplier priorities and revenue goals.
  • Leverage the Signature Travel Network partnership to execute marketing campaigns, utilize member marketing tools and resources, and promote preferred supplier offers to drive leisure travel engagement and sales.
  • Build and maintain supplier campaign calendars and track supplier deliverables and performance outcomes.
  • Partner with internal team members on social execution, content creation, creative development, and reporting.
  • Contribute to vacation-focused social media campaigns designed to increase brand awareness, with an emphasis on luxury audience alignment, and generate qualified leads.
  • Support event marketing, travel shows, and supplier activation.

Requirements

  • Associate's Degree (two-year college or technical school) or Work Equivalent, Field of Study: Marketing, Communications, or similar field.
  • Two plus years of experience in marketing, preferably within the hospitality, travel, or supplier marketing industries, with demonstrated experience in social media marketing, email campaigns, and performance analytics.
  • Proficient with Microsoft Office products (Outlook, Word, Excel, and PowerPoint), social media platforms, and marketing analytics tools.
  • Adaptable self-starter, who is organized and able to effectively prioritize projects in a fast-paced, deadline-driven work environment.
  • Strong communication skills with the ability to engage diverse audiences.
  • Demonstrated ability to develop compelling content and marketing initiatives, managing projects from initial concept to final execution with a high degree of accuracy and attention to detail.
  • Positive, proactive individual and cross-functional partner with strong interpersonal skills who can easily collaborate with various individuals and departments.

Marketing Team

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