Digital Marketing Paid Search (PPC) Strategist (Remote in US)

Chicago, IL (Remote)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 days ago

Job Summary

Own and drive paid media programs across search, social, and display for multiple clients, leading strategy, optimization, and reporting.

  • Own end-to-end campaign development, optimization, and performance analysis
  • Present insights and strategy to clients and internal teams
  • Identify growth opportunities across channels and budgets

Job Description

Responsibilities

  • The Paid Media Strategist will be responsible for various digital marketing activities, primarily focused on Paid Search and Paid Social Advertising. The role may also involve Programmatic Display and other third-party social platforms. This will include site research, keyword research, campaign development, optimization, and performance analysis for our clients.
  • Lead, maintain, and continuously optimize client accounts
  • Demonstrate a deep understanding of clients' goals and business objectives
  • Create decks to report on campaign performance
  • Effectively present to clients via in-person, video, and/or call regarding strategy and optimizations
  • Provide internal and external reporting with regards to the status of a project and how the client and company goals are being met
  • Identify additional growth opportunities in other marketing channels
  • Develop, implement, and manage paid search, paid social, and display marketing strategies for a variety of clients
  • Use campaign data to recommend and implement optimizations to improve overall campaign performance
  • Extract insight from campaign data, identify relevant trends, and provide well developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives

Requirements

  • Bachelors Degree
  • 3 years of Paid Media (search and social) experience at a digital marketing agency

Benefits

  • Medical, Dental, Vision, Short-Term Disability, and Life insurance
  • 401(k) plus match, to help plan for your future
  • Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days
  • Flexible Fridays
  • Option to work completely remote
  • Access to senior management and mentoring opportunities
  • Optional COVID safe company gatherings
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Logical Media Group

3.7 Glassdoor

Logical Media Group is a full-service digital marketing agency located in the River North neighborhood of Chicago. Logical specializes in Search Engine Marketing (SEO and PPC), Amazon Marketing, Social Media Marketing, Email Marketing, Display Advertising, and Website Design & Development. Over the past 10 years, Logical has evolved from an SEM agency to a full-service partner for our clients in all areas of design and digital marketing. Logical has been listed on the Inc. 5000 list for 2015, 2016, 2017, 2018, and 2019 for the fastest-growing companies in the U.S and is excited to continue the growth!

Founded in 2006
Chicago, Illinois, US
42 employees (23 in marketing)
71% recommend to a friend
70% CEO approval

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all Logical Media Group salaries

Marketing Team

Marketing Team Size
20 (49% of company)
Median Career Experience
10.5 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
6K
Monthly Google Ads Budget
$263.8K
Traffic Source Mix
Search
35.1%
Direct
48.2%
Referral
8%
Social
7%
Paid
1.3%

Headcount Trend

Current headcount: ~41
Logical Media Group logo

Digital Marketing Paid Search (PPC) Strategist (Remote in US)

Logical Media Group · Chicago, IL · Remote