Drive end-to-end marketing operations and demand generation using HubSpot, aligning campaigns, content, and analytics to revenue goals.

• Own HubSpot CRM, CMS, workflows, automation, and reporting to enable demand gen
• Manage and optimize website performance, landing pages, and CMS updates
• Develop content and graphic direction for both organic and paid campaigns
• Manage prospecting tools to support outbound initiatives
• Maintain CRM hygiene, segmentation, and data integrity
• Build and optimize campaigns
• Support ABM and demand generation initiatives in partnership with Sales
• Track, analyze, and report on campaign performance and pipeline impact
• Create compelling content that directly supports sales and revenue generation
• Develop marketing and sales collateral (one-pagers, presentations, case studies, email copy)