Digital Marketing and Operations Analyst at WuXi AppTec | USA

WuXi AppTec

Digital Marketing and Operations Analyst

USA (Unknown)

Salary Not AvailableMid Level

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive marketing operations and campaign execution across HubSpot and Salesforce to optimize campaigns and lead lifecycle.

Must-have: Hands-on HubSpot and Salesforce experience for end-to-end campaign and lifecycle management.
Standout: Data-driven optimization of emails, forms, landing pages, and attribution.
Standout: Cross-functional coordination and agile delivery across marketing and sales teams.

Job Description

Responsibilities

Partner with content teams to support campaign execution, tracking, and optimization.
Analyze content engagement performance, including gated vs. ungated strategies, nurturing effectiveness, and user behavior.
Identify underperforming campaigns or assets and provide data-driven recommendations for optimization.
Support website strategy execution, including campaign landing pages, form performance, and conversion optimization.
Analyze and improve technical and on-page SEO performance in collaboration with content and web teams.
Monitor user behavior and engagement data to inform digital experience improvements.
Execute email marketing campaigns in HubSpot, including email build, QA, scheduling, deployment, and performance tracking.
Support campaign execution across HubSpot tools, including forms, landing pages, workflows, lists, and campaigns.
Optimize email and inbound performance using engagement and conversion data (open rates, CTR, form conversion, lifecycle progression).
Monitor channel health and identify performance trends or degradation.

WuXi AppTec

WuXi AppTec is a trusted partner and contributor to the pharmaceutical and life sciences industries, providing R&D and manufacturing services that help advance healthcare innovation. With operations across Asia, Europe, and North America, we offer integrated, end-to-end services through our unique CRDMO (Contract Research, Development, and Manufacturing Organization) platform. We are privileged to work alongside nearly 6,000 partners across 30+ countries, supporting their efforts to bring breakthrough treatments to patients. Guided by our vision that every drug can be made and every disease can be treated, we are committed to advancing breakthroughs for patients—one collaboration at a time. Learn more at www.wuxiapptec.com.

Founded in 2000

Shanghai, Guangdong, CHN

4.2K employees (110 in marketing)

www.wuxiapptec.com