Digital Marketing Manager (20 hours/week) at Summermusik (Cincinnati Chamber Orchestra) | Cincinnati, OH | $24/hr – $28/hr

Summermusik (Cincinnati Chamber Orchestra)

Digital Marketing Manager (20 hours/week)

Cincinnati, OH (Hybrid)

$24/hr – $28/hrMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the festival's marketing and audience-building plan, balancing earned revenue, patron loyalty, and long-term growth with the ED; lead cross-channel event promotion, budget oversight, and digital asset creation while tracking ROI and adapting to market shifts.

Growth planning: own the annual marketing plan and audience development across paid and owned channels.
Budget and partnerships: co-manage the annual budget and oversee third-party advertising and cross-promotions.
Measurement and optimization: use analytics to drive data-led decisions and optimize future investments.

Job Description

Responsibilities

Develop and execute the organization's annual marketing and audience growth plan with a focus on maximizing earned revenue, patron loyalty, and long-term audience development with assistance from the ED
Plan and execute dynamic event marketing campaigns and promotional strategies across paid and owned channels
With the ED, develop and oversee the organization’s annual marketing budget
Lead digital marketing efforts by creating visual assets including graphics and video, writing copy, utilizing audience segmentation tools, and ensuring brand guidelines are followed for Email Campaigns, Summermusik Website, Social Media, Advertising, Emerging Audience Engagement Platforms
Utilize analytical tools to track ROI across all campaigns and make data-driven decisions on future investment
Stay up-to-date on market trends and implement new strategies as required
Assist the Operations Manager in designing the Summermusik Festival marketing brochure and program book
Assist the Summermusik staff with group sale efforts
Assist the ED with donor recognition and benefit fulfillment
Manage concert survey process, including creation, distribution (online), and analysis

Requirements

Bachelor’s degree in Marketing, Communications, Arts Administration, Music, or similar field
2+ years of experience working in a digital marketing role, ideally with an event-based organization
Professional experience with social media platforms including Facebook, Instagram, Reddit, YouTube, and TikTok
Experience with the following softwares (current tools used): Design (Canva and InDesign); Analytics (Google and Meta Analytics); Web Design (Wordpress); Customer relationship management database (Spektrix); Email marketing (Dotdigital); Video editing (Canva)
Strong computer skills in the Microsoft Office suite and Google Workspace
Detail-oriented and organized with a demonstrated ability to multitask, prioritize, and meet deadlines
Ability to work effectively in a fast-paced environment
Bachelor's degree in Marketing, Communications, Arts Administration, Music, or similar field
2+ years of experience working in a digital marketing role, ideally with an event-based organization

Preferred

Passion for orchestral music

Summermusik (Cincinnati Chamber Orchestra)

Mission Statement: We create intimate, transformative experience that connect the musically curious.Summermusik is committed to spreading the joy of music by providing high-quality classical music in an accessible fashion, through performance, community outreach, and education. Founded in 1974, Summermusik offers a vibrant and fresh musical experience in an intimate and informal setting, for both the seasoned and novice concert patron. The ensemble's size allows for flexibility and creativity in programming, the ideal ensemble for presenting orchestral works ranging from the Baroque and Classical eras to commissioned works by contemporary composers.More information is available on our website: www.summermusik.org

Founded in 1974

Cincinnati, Ohio, USA

19 employees (7 in marketing)

www.summermusik.org