Digital Marketing Generalist at SS Digital Media | Troy, MI | $50K/yr – $85K/yr

SS Digital Media

Digital Marketing Generalist

Troy, MI (Hybrid)

$50K/yr – $85K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the hands on learning to delivery path for a junior marketer across SEO, CMS, email, and social, turning feedback into repeatable playbooks that improve client outcomes.

Growth Infrastructure: Build and refine processes for SEO, CMS updates, email, and social content to enable scalable client work.
Campaign Execution & Reporting: Coordinate campaigns, compile performance reports, and QA deliverables to ensure consistency.
Learning & Collaboration: Integrate feedback, share learnings with leadership, and collaborate across teams to raise overall execution quality.

Job Description

Responsibilities

Participating in ongoing training across digital marketing disciplines, including potential Google certifications, reporting out and/or completing comprehension tests
Supporting varied client accounts through execution and coordination of digital marketing initiatives
Observing both client and internal meetings, taking notes and asking questions that will assure your growth in comprehension
Assisting with SEO efforts, including keyword research and content optimization
Drafting and editing blog content using SEO briefs and AI tools
Managing and updating website content within WordPress CMS
Supporting email marketing initiatives, including campaign builds and automation (CRM platforms such as Constant Contact)
Assisting in planning, executing, and analyzing social media content
Coordinating digital campaigns and compiling performance reports
Supporting project management efforts within tools such as Wrike

Requirements

3-5 years of experience in sales or sales/marketing support or related
Preferred experience in digital marketing-related roles
Ability to connect with team members, clients, and prospective clients
Strategic thinking with big-picture perspective
Detail-oriented and able to juggle multiple responsibilities/projects
Ability to work in a fast-paced, evolving agency environment
Willingness to learn and take initiative
Strong communication skills with internal and external stakeholders
Time management and ability to record time daily

Nice to Have

Agency internship (digital marketing agency a plus)
Experience in a digital marketing agency environment
Sales and/or sales and marketing support experience (preferred)
Experience with Wrike or similar project management tools
Familiarity with WordPress CMS and email marketing platforms (e.g., Constant Contact)

Benefits

Health insurance (multiple plan options with company contribution)
Dental and vision insurance options
401(k) plan with company match up to 3%
Profit Sharing: SSDM offers a team-wide profit-sharing program. Participation begins on day one, with vesting starting at 20% after your first full year and increasing annually to 100% by year five. Distributions are made annually.
PTO: 10 days of Paid Time Off (available after 90 days)
Paid Holidays: New Year’s Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas Eve, and Christmas Day (Additional holiday time may be provided based on yearly scheduling)