Digital Marketing & Creative Content Strategist

USA (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 5 months ago

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Job Summary

Drive content strategy and multi-channel execution for a boutique digital studio, aligning with client goals and product features.

  • Own content strategy, editorial calendar, and cross-channel campaigns across blogs, social, email, and landing pages.
  • Must-have: Proven digital marketing with measurable campaign outcomes and strong writing skills.
  • Standout: Collaboration with designers, CMS workflows, and analytics tooling (GA4/Tag Manager).

Job Description

Responsibilities

  • Develop and maintain a comprehensive content and digital marketing strategy aligned with business goals and client needs.
  • Create and manage an editorial calendar for blogs, case studies, social media, email campaigns, and landing pages.
  • Produce high-quality written and visual content, including long-form articles, microcopy, social posts, email copy, and campaign assets; coordinate with designers or produce basic visual assets as needed.
  • Optimize content for SEO and conversion: keyword research, on-page optimization, metadata, content structure, and internal linking.
  • Plan, launch, and monitor paid media campaigns (search, social) in coordination with budget and targeting objectives.
  • Implement and maintain analytics and tracking (e.g., GA4, Tag Manager, UTM strategies); define KPIs, run experiments (A/B tests), and produce regular performance reports with actionable insights.
  • Manage content publishing workflows and CMS platforms; ensure consistency of brand voice and messaging across channels.
  • Collaborate with designers, engineers, and product teams to translate product features and case work into compelling content and campaigns.
  • Support business development with proposal content, case studies, and thought leadership materials.
  • Stay current on digital marketing trends, content best practices, and platform changes; recommend tactical and strategic improvements.

Requirements

  • Proven experience in digital marketing, content strategy, or related roles, with a portfolio of published work and measurable campaign outcomes.
  • Strong writing and editing skills with the ability to adapt tone and messaging for different audiences and channels.
  • Practical knowledge of SEO best practices and experience using keyword and content research tools.
  • Experience with analytics platforms (e.g., Google Analytics/GA4), campaign tracking, and data-driven reporting.
  • Familiarity with paid media platforms (Google Ads, Facebook/Instagram/X, LinkedIn) and basic campaign setup/optimization.
  • Experience managing content in CMS platforms (e.g., WordPress, Webflow) and understanding of basic HTML/CSS for content formatting.
  • Strong project management skills and the ability to balance multiple initiatives and deadlines in a small-team environment.
  • Effective verbal and written communication skills and experience collaborating with cross-functional teams.

Preferred

  • Experience working with B2B technology, digital product studios, or design-focused organizations.
  • Familiarity with marketing automation and email platforms (e.g., Mailchimp, Klaviyo, HubSpot).
  • Basic graphic or video production skills (Figma, Adobe Creative Cloud, Canva) to create or iterate on visual assets.
  • Experience with accessibility and inclusive content practices.
  • Experience running growth experiments or conversion-rate-optimization initiatives.

Benefits

  • Flexible or hybrid work arrangements where applicable.
  • Opportunities for professional development and training.
  • Collaborative team environment with emphasis on knowledge sharing and continuous improvement.
EV Design logo

EV Design

Computer Graphics is My PassionWith a Bachelor of Fine Arts in Graphic Design from Indiana University in 1978, one of my first Jobs was with Proctor and Gamble, where I was introduced to the world of business presentations, and using a computer to create slides. This was a big “wow” factor for me, which seated a deep belief that one day all graphics would be created using computers.Business Presentations and Marketing CollateralWell since then, I have worked almost exclusively creating business graphics for presentations and printed collateral for marketing communications. My experience with computer graphics blossomed from dedicated slide making systems like Autographix, to Mac and PC based programs like Microsoft Office programs, Aldus Pursuasion and FreeHand, then when Adobe hit the scene, I mastered Illustrator and Photoshop.Effective, Result-focused PresentationsMy passion is helping companies convey an effective message about their products and services in a way that is creative and impactful. And that's what my specialty is, taking raw data and concepts and creating simple and effective designs that tell a compelling message. My process is an intial consultations where I learn what are your key messages and goals. If you don’t already have a template, I can create a few options that reflect your companies identity. Since Powerpoint and Keynote have limited abilities when creating images I use high-level design programs, like Adobe Photoshop and Illustrator to create compelling graphics. The end result is a presentation that communicates a clear, concise story that targets your audience. And, I can do all this quickly and cost effectively

Sharon, Massachusetts, USA
7 employees (4 in marketing)

Headcount Trend

Current headcount: ~8