Drive end-to-end email campaigns and onsite promotions to boost bookings for a Las Vegas travel brand.

• Own weekly promotional emails and one-off campaigns - building, QAing, and deploying sends.
• Determine email content strategy by analyzing sales performance and collaborating cross-functionally to optimize offers and narratives.
• Oversee CMS content optimization for website and landing pages to improve SEO and conversions.
• Own onsite merchandising strategy and promotional placements, directing asset creation, scheduling, and prioritization.
• Analyze performance data (GA4, Looker Studio) and implement changes to improve results.
• Develop and execute social content plans to grow audience and engagement across key platforms.
• Oversee social community interactions to maintain brand presence and identify opportunities.
• Collaborate with Creative, Product, and Partner Management to align messaging and priorities.
• Define and manage workflows, editorial calendars, and timelines to ensure on-time execution across marketing initiatives.
• Conduct competitive research and surface insights relevant to Las Vegas travel and entertainment.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or relevant field, or equivalent practical experience
• 2+ Years of hands-on digital marketing experience
• Strong writing, editing, and proofreading skills
• Comfort with Excel/Google Sheets and basic analytics concepts
• Excellent organization, accuracy, and attention to detail
• Exposure to email/CRM tools (e.g., Klaviyo, HubSpot, Braze, Salesforce Marketing Cloud)
• Experience using a content management system (CMS)
• Basic understanding of SEO principles
• Familiarity with analytics platforms such as GA4 or Looker Studio
• Experience with social scheduling tools and content calendars
• Data organization and basic analytics
• Project coordination
• Clear, collaborative communication
• Proactive and eager to learn
• Organized and detail‑oriented
• Collaborative and team‑focused
• Able to adapt in a fast‑moving, deadline‑driven environment

Benefits

• Vivid Seats/Vegas.com provides competitive compensation; bonus incentives; FLEX PTO; mental health days; medical, dental, and vision insurance; 401K matching; monthly credits and discounts for attending live events; remote work and snack allowances; and a variety of additional workplace perks.