Responsibilities

• Develop and implement digital advertising campaigns across multiple platforms using a data-driven approach
• Optimize website content and structure to improve rankings via search engine optimization (SEO)
• Create compelling email marketing campaigns with engaging content and clear calls-to-action
• Manage follow-up processes with potential clients and utilize feedback to refine messaging
• Utilize automation tools to centralize analytics, streamline communication, and improve outreach effectiveness
• Monitor campaign performance, analyze metrics, and generate reports to inform strategic decisions
• Collaborate with team members to develop innovative marketing strategies that align with firm goals
• Stay updated on digital marketing trends and incorporate best practices into campaigns

Requirements

• A strong commitment to the work of promoting justice and access to legal resources
• Eagerness to analyze data for insights and improve marketing strategies
• Excellent interpersonal and teamwork skills
• Adaptability and problem-solving abilities
• Genuine interest in the intersection of law and technology
• Prior experience in digital marketing or SEO is a plus but not required
• Strong written communication skills
• Ability to learn quickly and work collaboratively in a fast-paced environment

Preferred

Benefits

• Competitive hourly salary ranging from $26 to $32 based on experience
• 401(k) plan with employer matching contributions
• Fully employer-paid health, dental, and vision insurance
• Generous paid time off and leave policies
• Flexible work schedule and remote work options
• Flexible Spending Account (FSA)
• Life insurance coverage
• Parental leave
• Retirement plan options