Responsibilities

• Define and execute GEO/SEO strategy for US domains, ensuring the channel drives measurable business and revenue impact.
• Lead FedEx’s readiness for AI‑driven search by driving experimentation and signal detection, guiding cross‑functional teams in initiatives and roadmap decisions.
• Work with Global SEO to define and steer Technical SEO direction for site health, discoverability, and scalable patterns.
• Partner with regional teams to align global SEO strategy and support international SEO frameworks.
• Identify and prioritize high‑value opportunities that improve revenue contribution and task completion across key journeys.
• Translate GEO/SEO strategy into measurable commercial outcomes linking organic visibility to revenue and customer acquisition.
• Provide coaching, playbooks, templates, and guidance that uplift GEO/SEO maturity across global teams.
• Establish measurement foundations and articulate channel performance and commercial impact.

Requirements

• 5–10+ years (enterprise) SEO experience.
• Strong learning agility and curiosity around emerging AI‑driven search experiences.
• Deep SEO expertise with the ability to translate strategy into clear execution requirements.
• Strong analytical skills.
• Project management experience.
• Experience with Adobe LLM Optimizer, Conductor, SEMrush.
• Knowledge of schema.org and Knowledge Graph.
• Python/SQL for analysis (preferred).
• Global or multi‑location experience (preferred).
• Bachelor’s or Master’s degree; fluent English.

Benefits

• For details on our comprehensive benefits, click here .
• Reasonable accommodations are available for qualified individuals with disabilities throughout the application process. Applicants who require reasonable accommodations in the application or hiring process should contact recruitmentsupport@fedex.com.