Digital Growth Performance Marketer at Kashable | New York, USA | $75K/yr – $150K/yr

Kashable

Digital Growth Performance Marketer

New York, USA (Hybrid)

$75K/yr – $150K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel marketing campaigns across paid channels to optimize performance and scale impact.

Own multi-channel planning, execution, and optimization across Paid Search, Paid Social, Programmatic, and Display.
Must-have: Hands-on experience with at least one ads platform and one measurement tool.
Standout: Cross-functional collaboration for tracking, audits, and reporting.

Job Description

Responsibilities

Support the development, execution, and optimization of multi-channel marketing campaigns across Paid Search, Paid Social, Programmatic, and Display channels.
Monitor campaign performance, analyze key metrics, and prepare detailed reports to assess effectiveness and identify optimization opportunities.
Build, manage, and update audience files to support precise campaign targeting,
Partner with internal teams to conduct campaign and platform audits, identifying areas for improvement and growth.
Proactively identify insights and deliver data-driven recommendations to enhance campaign efficiency, performance, and scalability.
Collaborate with content creators and designers to produce engaging and high-quality marketing materials.
Ensure all materials align with brand standards, regulatory requirements, and established performance objectives.
Monitor and maintain ad platform configurations, recommendations, product updates, and tracking integrity to ensure optimal performance.
Support vendor relationship management, including coordination, communication, and performance oversight.
Partner with Engineering to troubleshoot platform issues and implement tracking and system updates.
Assist in coordinating marketing projects to ensure on-time delivery and adherence to budget parameters.
Maintain project plans, timelines, and key deliverables across marketing initiatives.
Stay current on digital marketing trends, emerging tools, and industry best practices.
Conduct competitive analysis and deliver actionable insights to strengthen campaign strategy and performance.

Requirements

Hands-on experience managing at least one advertising platform (e.g. Google Ads, Facebook Ads Manager or LinkedIn Ads) and one measurement platform (e.g. Google Analytics).
Strong organizational skills with the ability to manage multiple projects simultaneously.
Strong communication skills, including the ability to present information confidently in a cogent and concise manner.
Proficiency in Microsoft Excel or Google Sheets.
Excellent written and verbal communication skills.
Creative mindset with strong attention to detail and a focus on delivering results
Bachelor’s degree in Marketing, Communications, Business or a related field.
5-10 years of experience in B2B or B2C Growth Marketing or related roles, preferably within FinTech or a regulated industry.

Preferred

Experience leveraging AI tools to improve workflow efficiency, reporting and creative iteration.
Working knowledge of core statistical concepts and data interpretation techniques used in performance marketing.

Benefits

Medical, Dental (including Orthodontics), and Vision coverage
PTO and paid holidays
401 (k) Plan with employer match
Paid Parental Leave
ClassPass subsidized membership
Voluntary Life and disability insurance
Commuter benefits
Pet insurance
Flexible Spending Accounts (FSAs)
Weekly catered lunch and fully stocked kitchen
Team events, lunch & learns, happy hours, birthday celebrations, volunteer opportunities

Kashable

4.9 Glassdoor

At Kashable, we're committed to a values-driven approach and are dedicated to helping reshape your financial journey. As a socially responsible financing solution seamlessly integrated into employer-sponsored benefits, we leverage innovative technology to provide quick access to affordable credit.Eligible employees can experience the ease of securing a Kashable loan online within minutes, with convenient repayment through payroll.Kashable is here to offer a purposeful financial solution to help ensure a smoother path for you. Choose Kashable for a brighter financial future.Kashable is a consumer finance company licensed in AL, AZ, CA, CO, CT, DE, FL, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, ND, NH, NJ, NM, NY, NV, OK, OR, PA, PR, RI, SC, SD, TN, TX, UT, VT, WA, WI, WY, and District of Columbia. NMLS #1373339 https://www.nmlsconsumeraccess.org/

Founded in 2013

New York, New York, USA

80 employees (5 in marketing)

kashable.com

100% recommend to a friend