Responsibilities

• Lead Immigrant Invest’s global digital growth strategy , aligning all channels with our mission to connect people to borderless opportunities.
• Manage performance marketing across multiple platforms, set clear KPIs, and oversee contractors and agencies.
• Build and scale high-performing, data-driven acquisition funnels that deliver measurable results.
• Analyze data to identify opportunities, test hypotheses, and implement strategic optimizations.
• Collaborate with the content, email, and product teams to ensure a unified, trust-driven client experience.
• Drive conversion optimization through A/B testing, UX improvements, and funnel refinement.
• Launch and adapt campaigns to support market entry and expansion strategies globally.
• Ensure all communications reflect core company values — trust, integrity, transparency, and excellence.

Requirements

• 4+ years of experience in digital marketing (B2B or B2C with a long sales cycle).
• Deep understanding of performance channels (PPC, paid social, funnel strategy, analytics).
• Analytical and strategic thinker with a data-first mindset .
• Comfortable leading initiatives end-to-end, from strategy to execution.
• Experience collaborating across teams to build seamless customer journeys.
• Aligned with our mission and values of trust , excellence , innovation , global mindset , and client focus .

Benefits

• A chance to contribute directly to a global mission that impacts people’s lives.
• Opportunity to lead strategy , not just execute tasks - supported by a skilled team.
• Real ownership to test, build, and scale innovative campaigns.
• Clear career growth path within the marketing function.
• Fully remote role.
• Competitive compensation with KPI-based performance bonuses.