Responsibilities

• Two LinkedIn posts per week, tied to Alliance events, partnerships, and strategic priorities
• Website event listings, content refreshes, and ongoing accuracy
• A consistent voice across channels that resonates with a senior business audience
• A clean, accurate mailing list with active hygiene
• A monthly email update to members and subscribers
• Tracked growth, engagement, and data-quality reporting
• The Alliance's paid LinkedIn campaigns end to end, from build to optimization
• Targeted campaigns reaching Irish companies exploring U.S. market entry
• Campaign messaging coordinated with Alliance leadership and partners
• A curated, up-to-date library of resources for Irish companies expanding into North Carolina and the wider U.S.

Requirements

• Strong written communication for a senior business audience
• Demonstrable experience managing a LinkedIn company page and running paid LinkedIn campaigns
• Working fluency with an email marketing platform and basic CRM hygiene
• Comfort updating content in a CMS-driven website
• High attention to detail and a track record of doing what you said you would do, on time

Preferred

• B2B, economic development, or international business marketing experience
• Familiarity with the Irish to U.S. business or trade ecosystem
• Comfort operating independently inside a lean organization