Digital Director

St. Louis, MO (On-site)

$60K/yr – $70K/yrDirector/Executive2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the public affairs engine for a city recorder office, shaping media relations, content output, and long term communications across channels with local and national media.

  • Public relations and stakeholder outreach across traditional, social, and digital channels
  • Content production, media lists, and briefing materials to spark coverage
  • Strategic communications planning and media training for partners

Job Description

Responsibilities

  • Effectively publicize the goals, platform, activities and accomplishments of the Recorder's Office with stakeholders, key constituency groups, and the news media through traditional, social, and digital media marketing;
  • Maintaining and updating media lists;
  • Monitoring local and national press for relevant stories and developments;
  • Prepare and disseminate communications tools such as press releases, op-eds, public statements, talking points, presentations, media advisories, briefings, pitch ideas, videos, email blasts, newsletters, social media, and graphics;
  • Manage and produce email and social media calendar, direct list-building initiatives, create content and own updating the website, and manage multiple social media platforms;
  • Prepare and execute short and long-term communications plans;
  • Provide media training for county party representatives;
  • Travel frequently to build relationships with key media contacts

Requirements

  • Minimum 2 years experience in news media, preferably in St. Louis;
  • Relentlessly goal oriented - enjoys working toward and achieving ambitious goals;
  • Cultural competency - able to build relationships and collaborate with colleagues, voters, and volunteers across lines of identify difference;
  • Keeps calm in stressful situations - has the capacity and willingness to work long hours during peak season, rolling up their sleeves and getting the work done
  • Demonstrably excellent verbal and written communication skills, in particular the distillation of complex issues into publicly digestible bites which spurs people to action;
  • Demonstrated ability to craft communications strategy to advance an organization or candidate’s objectives
  • Experience hiring and managing a team of communications professionals to successfully hit ambitious strategic messaging goals
  • Sharp, strategic instincts, meaning you’re fast on your feet and able to make confident strategic choices with minimal oversight
  • Previous experience interacting with members of the media

Preferred

  • Driver's License (Preferred)

Benefits

  • Dental insurance
  • Health insurance

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