DIGITAL CONTENT NEWS PRODUCER - WTOC

Savannah, GA (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive online news coverage and audience engagement for WTOC by producing editorially sound AP-style stories, SEO-focused digital content, and cross-platform social content.

  • Own and produce digital news content for website, apps, and social channels.
  • Must-have: strong writing and ability to multitask in a newsroom context.
  • Standout: cross-functional collaboration with editors, reporters, and producers across platforms.

Job Description

Responsibilities

  • Produce compelling content for all digital platforms, including the station website, streaming apps, news app, and video and push alerts
  • Write accurate, grammatically correct, editorially sound AP-style news stories
  • Respond quickly and efficiently to developing news; accurately report breaking news on digital and social platforms
  • Create engaging content for social media platforms
  • Consistently execute SEO strategies
  • Collaborate with assignment editors, reporters, producers, and other news staff to ensure the most accurate and updated information is reflected on the station’s digital properties
  • Uphold the station’s high journalistic standards
  • Co-ordinate live streams across multiple platforms.
  • Monitor news sources to develop news content
  • Collaborate and communicate with reporters, other digital team members, producers, anchors, and managers to gather content for online and on-air.
  • Write engaging digital headlines and compelling captions for social media.
  • Explore ways to increase visual content on all digital and social media platforms.
  • The position may require evening and weekend work.
  • The position may include being on camera on WTOC+ streaming platforms.

Requirements

  • Strong writing skills.
  • Ability to multitask and manage time appropriately.
  • Experience with writing for an online audience.
  • Knowledge of social media trends and platforms.
  • A college degree in journalism or a related field is preferred but not required.
  • Background in graphic design or skills with programs like Photoshop, Canva, etc., desired but not required.
Gray Media logo

Gray Media

3.3 Glassdoor

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit www.graymedia.com.

USA
2.1K employees (1,159 in marketing)
56% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
335.6K
Traffic Source Mix
Search
10.9%
Direct
63.3%
Referral
25.1%
Social
0.7%
Paid
0%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
978 (46% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$2.4B
Last Raise
$250M
Post IPO Debt, 3 months ago

Funding History

  • Dec 2025
    Post IPO Debt • $250M
  • Jul 2025
    Post IPO Debt • $900M
  • May 2024
    Post IPO Debt • $1.3B

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