Digital Content Creator

Florida, NY (On-site)

$81K/yr – $109K/yrMid Level5+ years expFull time

Posted 8 days ago

Job Summary

Owns the end-to-end content strategy and execution across text, social, video, and audio to grow audiences, analyze metrics, and optimize delivery through cross‑team collaboration and emerging platforms.

  • Analyzes audience metrics and leverages data to shape content strategies.
  • Collaborates across teams to deliver content that supports audience engagement goals.
  • Experiments with emerging platforms and technologies to optimize content delivery.

Job Description

Responsibilities

  • Sources information and shapes it into multiple formats, including text, social, video, and audio, to effectively engage audiences.
  • Drives content creation strategies to grow audiences across digital platforms.
  • Analyzes audience metrics and leverages data to shape content strategies.
  • Collaborates across teams to deliver content that supports audience engagement goals.
  • Experiments with emerging platforms and technologies to optimize content delivery.
  • Utilizes AI and automation tools to enhance content production.
  • Manages and publishes content on popular social media platforms.
  • Supports digital advertising efforts, including platforms like Meta and Google Ads.
  • Leverages digital analytics platforms like Google Analytics to track and improve performance.

Requirements

  • Bachelor's Degree preferred; experience may be substituted in lieu of degree.
  • Proven experience working in a digital publishing environment.
  • Experience managing and publishing content on popular social media platforms.
  • 5 years related experience.

Preferred

  • Middle Eastern language skills (Arabic, Farsi, etc.).
  • Proficiency in Adobe Creative Suite or similar production tools.
  • Experience using WordPress or similar content management platforms and familiarity with HTML/CSS.
  • Strong understanding of SEO principles, including keyword research and implementation strategies to improve organic search rankings.
  • Experience with social media management tools like Hootsuite and social media marketing strategies.

Benefits

  • medical plan options, some with Health Savings Accounts, dental plan options, a vision plan
  • 401(k) plan offering the ability to contribute both pre and post-tax dollars up to the IRS annual limits and receive a company match
  • full flex work weeks where possible
  • paid time off plans, including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave
  • short and long-term disability benefits, life, accidental death and dismemberment, personal accident, critical illness and business travel and accident insurance
General Dynamics Information Technology logo

General Dynamics Information Technology

4.0 Glassdoor

GDIT is a global technology and professional services company that delivers solutions, technology and mission services to every major agency across the U.S. government, defense and intelligence community.Our 30,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. We operate across 50+ countries worldwide, offering leading capabilities in digital modernization, AI/ML, Cloud, Cyber and application development. GDIT is part of General Dynamics, a global aerospace and defense company. We have shared our clients’ sense of purpose for over half a century and have a unique understanding of their missions, complex environments, and a rapidly changing world. Together with our clients, we strive to create a safer, smarter world by harnessing the power of deep expertise and advanced technology.

Founded in 1999
Falls Church, Virginia, USA
26K employees (698 in marketing)
83% recommend to a friend
87% CEO approval

Salaries

Posted range

$81K/yr – $109K/yr

Taken straight from the job posting.

See all General Dynamics Information Technology salaries

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Digital Content Creator

General Dynamics Information Technology · Florida, NY · On-site