Digital Assistant

New York City, NY (Hybrid)

$45K/yr – $52K/yrEntry Level2+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and coordinate influencer marketing campaigns from outreach to reporting across multiple client accounts.

  • Campaign planning and coordination across paid and organic influencers
  • Creator research, talent relations and approvals
  • Reporting, optimization and stakeholder communication

Job Description

Responsibilities

  • - Campaign Coordination: Support the execution of paid and organic influencer campaigns across multiple client accounts. Assist with creator outreach, gifting logistics, product fulfillment and campaign timelines.
  • - Campaign Organization: Maintain campaign trackers, creator databases and project documentation to ensure accurate execution. Coordinate creator approvals, content collection, usage rights and campaign deliverables.
  • - Creator Research & Talent Relations: Research and identify creators across TikTok, Instagram, YouTube and emerging platforms aligned with campaign objectives. Build creator recommendation lists based on audience demographics, engagement, cultural relevance and brand fit.
  • - Reporting & Measurement: Compile campaign reporting, creator performance and monthly analytics. Monitor campaign performance and support optimization recommendations through reporting and research.
  • - Client & Team Support: Prepare meeting agendas, status updates and presentation materials. Maintain organized project timelines and ensure campaign deliverables stay on track.
  • - Trend Research: Stay informed on creator trends, platform updates and emerging social behaviors. Identify new creators, content formats and cultural moments that can inform client recommendations.

Requirements

  • - Bachelor's degree or relevant internship experience in Marketing, Communications, Public Relations or Digital Media.
  • - 0–2 years of experience in influencer marketing, PR, digital marketing or social media.
  • - Strong interest in creator marketing, digital culture and emerging platforms.
  • - Excellent organizational skills with exceptional attention to detail.
  • - Strong written and verbal communication skills.
  • - Ability to manage multiple priorities in a fast-paced agency environment.
  • - Experience using Google Workspace, Microsoft Office and presentation tools.
  • - Familiarity with Canva and basic content editing tools.
  • - Experience with influencer marketing platforms such as CreatorIQ, Lefty, Traackr, CreatorIQ, Sprinklr or similar is a plus.
  • - Analytical mindset with an interest in campaign measurement and reporting.

Benefits

  • - 401K with employer matching
  • - Life insurance
  • - Health/Dental/Vision Insurance 100% covered
  • - Discounted gym and Peloton membership
  • - Flexible Spending Account
  • - Mental Health and Wellness Stipend - $500 annually
  • - HealthAdvocate - Health care support
  • - One Medical - On-Demand Primary Care
  • - Teledoc - Virtual Health
  • - TalkSpace - Online Mental Health Therapy
FACTORY PR logo

FACTORY PR

4.3 Glassdoor

Factory PR is a leading communications agency that uniquely intersects style and technology. With our dynamic offering of public relations, influencer, social media, and event services, we build and launch many of the world's most transformative brands. We are bi-coastal, with our headquarters in New York and our West Coast team in Los Angeles.Interested in our expertise? Reach out to hello@factorypr.com

Founded in 2001
New York, New York, USA
88 employees (23 in marketing)
93% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
3.4K
Traffic Source Mix
Search
49.7%
Direct
29.9%
Referral
5.4%
Social
13.5%
Paid
1.3%

Headcount Trend

Current headcount: ~88

Marketing Team

Marketing Team Size
15 (17% of company)
Marketing Roles Posted (Last 30 Days)
2