Digital Advertising Operations Specialist (Contractor) at BD Advanced Patient Monitoring | Irvine, CA | $35/hr – $40/hr

BD Advanced Patient Monitoring

Digital Advertising Operations Specialist (Contractor)

Irvine, CA (Hybrid)

$35/hr – $40/hrMid Level2+ years expContract

Posted 3 months ago

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Job Summary

Drive paid media execution across multiple channels and regions with a focus on regulated healthcare ads.

Own end-to-end paid media campaigns across multiple regions and languages.
Must-have: 2–3 years’ hands-on experience with Google, Microsoft, LinkedIn, and Meta ads.
Standout: exposure to regulated healthcare/medical device advertising.

Job Description

Responsibilities

Directly manage and optimize live advertising campaigns in native ad platforms (Google Ads, Microsoft Ads, LinkedIn Campaign Manager, Meta Ads, programmatic display ad platforms).
Build, launch, and maintain campaigns using established structures and templates.
Manage & optimize campaigns/budgets across multiple regions with standardized setups, adapting only for billing and local requirements.
Support priority markets including United States and Europe
Set up campaigns in non‑English languages using copy and creative provided by regional teams.
Execute campaign updates and optimizations after approval from manager and/or regional marketing leads.
Implement retargeting strategies starting with basic approaches (site visitors, engagement‑based audiences, exclusions).

BD Advanced Patient Monitoring

BD expanded our portfolio of smart connected care solutions by acquiring the Critical Care product group from Edwards Lifesciences in 2024, now known as Advanced Patient Monitoring (APM), a business unit within our Connected Care segment.As pioneers in the field of advanced hemodynamics, APM has a rich history of creating hemodynamic monitoring solutions that have transformed patient care over more than 50 years. Our AI-powered solutions and smart monitoring technology provide real-time data and insights, enhancing decision-making across various clinical scenarios.As we pursue our Purpose of advancing the world of healthTM, we collaborate closely with clinicians to develop innovative technologies and comprehensive clinical education for the advanced monitoring of patients. Every day, we partner with our customers to help them stay ahead of critical moments. Our extensive portfolio of products addresses the diverse needs of healthcare professionals, empowering them to deliver exceptional care.Learn more: https://tinyurl.com/advancedpatientmonitoringRefer to our community guidelines here: https://tinyurl.com/yunjmzkx

Irvine, California, USA

www.bd.com