Digital Activation Specialist

Oak Park, IL (Hybrid)

$45K/yr – $60K/yrMid Level1+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive digital media campaigns across paid search and social, translating plans into on‑time builds and ongoing optimization to meet budget and performance goals in a hybrid, cross‑functional environment.

  • Own campaign builds and QA from pre‑launch through post‑launch checks.
  • Must-have: Hands-on experience with at least one advertising platform such as Google Ads, Meta, or LinkedIn.
  • Standout: Hybrid Oak Park office requirement (2 days/week).

Job Description

Drive digital media campaigns across paid search and social, translating plans into on‑time builds and ongoing optimization to meet budget and performance goals in a hybrid, cross‑functional environment.

Responsibilities

  • Execute and manage digital media campaigns across paid search, paid social, and related platforms
  • Translate approved media plans into accurate, on-time platform builds aligned to campaign goals, budgets, and targeting
  • Own campaign quality assurance, including pre‑launch reviews, post‑launch checks, and ongoing accuracy standards
  • Monitor campaign pacing and delivery to ensure alignment with planned spend and performance expectations
  • Communicate campaign status, pacing insights, and optimization recommendations to strategy teams
  • Maintain accurate budget tracking, media logs, and internal documentation
  • Update and manage internal tools, workflows, and systems that support campaign activation
  • Partner cross‑functionally to improve processes, documentation, and operational efficiency
  • Contribute to team knowledge sharing, platform updates, and continuous improvement initiatives

Requirements

  • Bachelors degree preferred
  • 1-3 years of work-related experience
  • Hands-on experience with at least one digital advertising platform (e.g., Google Ads, Meta, LinkedIn)
  • Strong attention to detail with a focus on accuracy and quality assurance
  • Analytical mindset with the ability to interpret data and identify trends
  • Ability to manage multiple priorities in a fast-paced environment
  • Strong communication skills and ability to collaborate across teams
  • Self-starter who can work independently and problem-solve effectively
  • Ability to come to our Oak Park Office two days per week and work in a hybrid environment

    Benefits

    • Within a culture defined by energy, fun, and talent, our team enjoys competitive pay, health and financial benefits, and the opportunity to work among innovative, friendly colleagues.
    Shaker Recruitment Marketing logo

    Shaker Recruitment Marketing

    Shaker Recruitment Marketing is a full-service recruitment marketing agency specializing in Branding, Talent Attraction, Martech, and Analytics to help you attract, hire, and retain the right talent. We understand that your brand is as unique as the talent you seek, and that every interaction matters. That’s why our approach is transparent and data-driven, designed to help you achieve the right message, the right activation, and the right conversion. In collaboration with our people, our clients, our partners, and our industry, we’re shaping the world of talent. We’re so glad you’re here. Let’s get to work: shaker.com

    Founded in 1951
    Oak Park, Illinois, USA
    293 employees (65 in marketing)

    Traffic Signals

    Monthly Visitors
    8.7K
    Monthly Google Ads Budget
    $6.1K
    Traffic Source Mix
    Search
    15.6%
    Direct
    73.6%
    Referral
    2.9%
    Social
    7.2%
    Paid
    0.7%

    Headcount Trend

    Current headcount: ~293

    Marketing Team

    Marketing Team Size
    40 (14% of company)