Demand Generation Manager, Campaign Ops

Austin, TX (On-site)

Salary Not AvailableMid Level6+ years expFull time

Posted 5 months ago

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Job Summary

SpyCloud is seeking a campaign-focused marketing professional in Austin, TX with 6+ years in B2B tech marketing and experience with ABM and intent platforms. The role emphasizes campaign management, audience targeting, testing, and cross-channel playbooks, plus collaboration with content and marketing ops. Benefits include a comprehensive package with health, retirement, PTO, and international perks.

Job Description

Responsibilities

  • Campaign Management
  • Manage campaign calendars to ensure on-time delivery of key messages to specific audiences
  • Leverage segmentation and targeting logic to ensure campaigns reach the right buyers
  • QA campaign assets
  • Test and iterate tactics across ABM/intent platforms
  • Translate winning strategies from one channel into repeatable, cross-channel playbooks
  • Performance & Optimization
  • Report on campaign performance and suggest optimizations and performance insights proactively to Marketing and SDR leaders to ensure prioritization of in-market accounts
  • Conduct A/B tests on subject lines, CTAs, landing page copy, and audience segments and carry learnings forward
  • Audience & Targeting

Requirements

  • Located in Austin, TX (preferred)
  • 6+ years of experience Marketing, either in campaign management, ABM, marketing operations, or a similar execution-focused role in a B2B tech or SaaS environment
  • Experience leveraging intent / ABM platforms (6sense, Demandbase, or similar)
  • Proficiency with CRM systems (Salesforce) for reporting
  • Strong project management skills with experience using tools like Asana
  • Ability to succeed in a collaborative environment and operate as a team player
  • Experience in B2B cybersecurity or SaaS marketing preferred
  • SpyCloud is not sponsoring visas at this time.

Benefits

  • 401(k) with Employer Contribution
  • Health, Vision, and Dental Insurance
  • Health Savings Account (HSA) available with Employer Contribution
  • Employer Paid Life, Short-term, and Long-term Disability Insurance
  • Generous PTO Plan and 16 paid holidays per year
  • U.K.-Based Benefits + Perks (for Full Time Employees):
  • Retirement Savings Plan with Employer Contribution
  • Employer Provided Private Health Insurance and Healthcare Cashplan
  • Employer Paid Life Insurance and Income Replacement
  • Generous Holiday Plan and 14 paid holidays per year
SpyCloud logo

SpyCloud

4.2 Glassdoor

SpyCloud transforms recaptured darknet data to disrupt cybercrime. Its automated identity threat protection solutions leverage advanced analytics to proactively prevent ransomware and account takeover, safeguard employee and consumer accounts, and accelerate cybercrime investigations. SpyCloud's data from breaches, malware-infected devices, and successful phishes also powers many popular dark web monitoring and identity theft protection offerings. Customers include more than half of the Fortune 10, along with hundreds of global enterprises, mid-sized companies, and government agencies worldwide. Headquartered in Austin, TX, SpyCloud is home to more than 200 cybersecurity experts whose mission is to protect businesses and consumers from the stolen identity data criminals are using to target them now.To learn more and see insights on your company’s exposed data, visit spycloud.com.

Founded in 2016
Austin, Texas, USA
255 employees (17 in marketing)
77% recommend to a friend
96% CEO approval

Traffic Signals

Monthly Visitors
69.9K
Monthly Google Ads Budget
$53.5K
Traffic Source Mix
Search
47%
Direct
40%
Referral
8.1%
Social
3.7%
Paid
1%

Headcount Trend

Current headcount: ~255

Marketing Team

Marketing Team Size
14 (5% of company)

Funding

Total Funding
$168.5M
Last Raise
$110M
Series D, 3 years ago

Funding History

  • Aug 2023
    Series D • $110M
  • Aug 2020
    Series C • $30M
  • Feb 2019
    Series B • $21M

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