Demand Generation Analytics Intern

Hermosa Beach, CA (Remote)

Salary Not AvailableIntern/New GradFull time

Posted 3 months ago

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Job Summary

Support Demand Generation Analytics by analyzing multi-channel marketing performance and funnel metrics to drive pipeline growth in a global B2B environment.

  • Analyze multi-channel campaign performance across paid media, email, web, and events
  • Pursuing a bachelor’s degree with foundational SQL and data visualization skills
  • Collaborate with marketing, operations, and sales to translate insights into action

Job Description

Drive data-driven marketing analytics for demand generation, supporting cross-functional decision-making and pipeline growth.

  • Analyze multi-channel campaign performance across paid media, email, web, and events
  • Build and maintain dashboards to track key demand generation metrics
  • Query and transform data using SQL and Snowflake
  • Support funnel analysis, conversions, and attribution modeling
  • Partner with demand gen, marketing ops, and sales to deliver insights
  • Identify trends and opportunities to improve campaign effectiveness
  • Assist in data quality, standardization, and reporting frameworks across marketing systems
  • Present findings and recommendations to stakeholders

Requirements

  • Currently pursuing a Bachelor’s degree in Marketing, Business, Data Analytics, Statistics, or a related field
  • Basic understanding of funnel metrics, conversion rates, and attribution
  • Familiarity with Excel, SQL, or similar data analysis tools
  • Exposure to data visualization tools such as Tableau or Power BI
  • Strong analytical and problem-solving skills
  • Ability to translate data into clear insights and recommendations
  • Strong communication and presentation skills
  • Ability to work collaboratively in a cross-functional team

Preferred

  • Experience with CRM or marketing automation platforms such as Salesforce or Eloqua
  • Familiarity with data platforms such as Snowflake or similar
  • Previous internship or project experience in marketing analytics or BI
  • Interest in B2B marketing and demand generation

Benefits

  • Medical, Dental, and Vision Insurance
  • Telehealth coverage
  • Flexible work schedules and work from home opportunities
  • Development and career growth opportunities
  • Open Time Off in addition to 10 paid holidays
  • 401(k) matching program
  • Adoption Assistance
  • Fertility treatments
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Genesys

Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys CloudTM is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.com.

Founded in 1999
Menlo Park, California, USA
8.4K employees (440 in marketing)

Traffic Signals

Monthly Visitors
466.8K
Monthly Google Ads Budget
$701.2K
Traffic Source Mix
Search
47.6%
Direct
41.1%
Referral
8.4%
Social
1.6%
Paid
1.1%

Headcount Trend

Current headcount: ~8.4K

Marketing Team

Marketing Team Size
283 (3% of company)
Median Career Experience
15 years
Median Tenure
5.1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$3B
Last Raise
$1.5B
Corporate Round, 8 months ago

Funding History

  • Jul 2025
    Corporate Round • $1.5B
  • Dec 2021
    Private Equity • $580M
  • Jul 2016
    Private Equity • $900M

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